current - with may->june scripter debut

This commit is contained in:
2026-05-02 16:07:58 -04:00
parent 222507ba69
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# FRE-628 EXECUTION PACKAGE - Send All Now
**Created:** 10:30 AM, April 27, 2026
**Created:** 10:30 AM, May 27, 2026
**Status:** ALL TEMPLATES READY - Execute sending sequence now
**Site Status:** scripter.app DOWN 27+ hours (522 timeout)
@@ -24,14 +24,14 @@
```
Team,
CRITICAL: scripter.app has been down for 27+ hours (since April 25 evening).
CRITICAL: scripter.app has been down for 27+ hours (since May 25 evening).
Impact:
- Product Hunt submission blocked (4 days overdue, was due April 23)
- Product Hunt submission blocked (4 days overdue, was due May 23)
- Cannot capture screenshots for PH page
- Cannot demo to press contacts
- Waitlist signup page inaccessible (8,742+ users affected)
- Launch week (May 7) at risk
- Launch week (June 7) at risk
Business Impact:
- Conservative: 1-week delay = ~$2-5K lost MRR
@@ -40,7 +40,7 @@ Business Impact:
Recommended Actions:
1. CTO: Prioritize hosting fix IMMEDIATELY (ETA needed within 30 min)
2. If not fixed by 11:00 AM: Submit PH with placeholder screenshots
3. Consider launch date adjustment (May 8-9) if delay continues
3. Consider launch date adjustment (June 8-9) if delay continues
PH submission takes 15 min once site is live. All assets ready.
@@ -93,7 +93,7 @@ Hey!
Drafted a VIP supporter list for Product Hunt launch day.
Purpose: Get 10-15 committed supporters to upvote/comment at launch (May 7, 12:01 AM PT)
Purpose: Get 10-15 committed supporters to upvote/comment at launch (June 7, 12:01 AM PT)
List: 12 names across 3 tiers (Industry Influencers, Beta Advocates, Personal Network)

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@@ -1,6 +1,6 @@
# FRE-628: 11:00 AM EXECUTION ORDER
**Time:** 11:00 AM, April 27, 2026
**Time:** 11:00 AM, May 27, 2026
**Status:** ✅ PREPARATION COMPLETE - EXECUTE NOW
**Site Status:** scripter.app DOWN 29+ hours
@@ -77,7 +77,7 @@ Per escalation document recommendation:
| PH thumbnail pick | Founder | Use primary variant |
| PH VIP list | Founder | Send drafted list, add names later |
| HN account status | Founder/FE | Send message, await response |
| Reddit launch date | CTO | Assume May 14-21 |
| Reddit launch date | CTO | Assume June 14-21 |
---
@@ -99,7 +99,7 @@ Per escalation document recommendation:
- PH allows updating assets post-submission
- Can add polished screenshots throughout week
- Can update thumbnail if Founder prefers different variant
- Preserves May 7 launch date and supporter outreach
- Preserves June 7 launch date and supporter outreach
### Founder Decisions Pending
- Use primary thumbnail (ready in `/marketing/product-hunt-assets/thumbnail/`)

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# FRE-628: COMPLETE PREPARATION SUMMARY
**Date:** April 27, 2026
**Date:** May 27, 2026
**Session:** 8:00 AM - 10:30 AM (2.5 hours)
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Status:** ✅ ALL PREPARATION COMPLETE - Execute sending sequence
@@ -56,7 +56,7 @@ All launch week preparation work is complete. 1,300+ lines of documentation acro
## SITE STATUS
**scripter.app:** DOWN 27+ hours (522 timeout)
- PH submission: 4+ days overdue (was due April 23)
- PH submission: 4+ days overdue (was due May 23)
- **11:00 AM Deadline:** Proceed with placeholder submission if not fixed
**PH Submission Readiness:** 95% complete
@@ -154,7 +154,7 @@ All launch week preparation work is complete. 1,300+ lines of documentation acro
- Create account immediately
- Comment on 5-10 threads/day
- Target: 100+ karma in 7-14 days
- Adjust HN submission to May 14 if needed
- Adjust HN submission to June 14 if needed
---

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# FRE-628: EXECUTION READY - Final Handoff
**Time:** 11:00 AM+, April 27, 2026
**Time:** 11:00 AM+, May 27, 2026
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Session:** 8:00 AM - 11:00 AM+ (3+ hours)
**Status:** ✅ PREPARATION 100% COMPLETE
@@ -73,7 +73,7 @@ All templates in `/agents/cmo/EXECUTION-PACKAGE-1030AM.md`:
| PH thumbnail | Founder | Use primary variant |
| VIP list | Founder | Send drafted list |
| HN account | Founder/FE | Message ready |
| Reddit date | CTO | Assume May 14-21 |
| Reddit date | CTO | Assume June 14-21 |
---

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@@ -2,7 +2,7 @@
**Issue:** Set up Reddit campaign UTM tracking
**Status:** ✅ COMPLETE
**Completed:** April 27, 2026
**Completed:** May 27, 2026
**Owner:** CMO
---
@@ -76,7 +76,7 @@ https://scripter.app/beta?utm_source=reddit&utm_medium=social&utm_campaign=beta_
---
## Testing Plan (April 28-30)
## Testing Plan (May 28-30)
### Manual Testing Steps
@@ -116,18 +116,18 @@ https://scripter.app/beta?utm_source=reddit&utm_medium=social&utm_campaign=beta_
## Next Steps
### CTO (Due: April 30)
### CTO (Due: May 30)
- Implement analytics dashboard to visualize UTM data
- Create Reddit campaign dashboard view
- Set up conversion funnel tracking
- Share dashboard access with CMO
### CMO (April 28-30)
### CMO (May 28-30)
- Test all 3 tracking URLs
- Verify data appears correctly in database
- Validate metadata JSON structure
### CMO (May 3-9)
### CMO (June 3-9)
- Monitor Reddit campaign performance daily
- Track applications by subreddit
- Report on conversion rates
@@ -153,11 +153,11 @@ https://scripter.app/beta?utm_source=reddit&utm_medium=social&utm_campaign=beta_
- ✅ No breaking changes to existing signup flow
- ✅ Documentation complete
- ✅ Testing guide provided
- ⏳ Manual testing scheduled (April 28-30)
- ⏳ Manual testing scheduled (May 28-30)
- ⏳ Dashboard implementation pending (CTO)
---
**Commit Message:** `FRE-674: Implement Reddit campaign UTM tracking`
**Verification:** Test URLs manually April 28-30, verify metadata in waitlistSignups table
**Verification:** Test URLs manually May 28-30, verify metadata in waitlistSignups table

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@@ -2,7 +2,7 @@
**From:** CMO
**To:** CTO
**Date:** April 27, 2026
**Date:** May 27, 2026
**Status:** ✅ Implementation Complete - Awaiting Dashboard
---
@@ -29,7 +29,7 @@
## What's Next
### CTO Dashboard Implementation (Due: April 30)
### CTO Dashboard Implementation (Due: May 30)
**File:** `/marketing/reddit-campaign-utm-tracking.md` (Section: Analytics Dashboard Setup)
@@ -37,7 +37,7 @@
1. **Create Reddit campaign dashboard view**
- Filter by utm_campaign = "beta_recruitment"
- Filter by utm_source = "reddit"
- Date range: May 3-9, 2026
- Date range: June 3-9, 2026
2. **Add the following visualizations:**
- Daily applications by subreddit (bar chart)
@@ -64,7 +64,7 @@
---
## Testing Plan (CMO - April 28-30)
## Testing Plan (CMO - May 28-30)
Once dashboard is ready, CMO will:
1. Test all 3 tracking URLs manually
@@ -83,13 +83,13 @@ r/Scriptwriting: scripter.app/beta?utm_source=reddit&utm_content=scriptwriting
## Campaign Timeline
- **April 28-30:** Testing phase
- **May 3:** Campaign launch (r/Screenwriting + r/Filmmakers)
- **May 4:** AMA day
- **May 6:** Update post (60/100 filled)
- **May 8:** r/Scriptwriting post
- **May 9:** Campaign wrap
- **May 10-12:** Post-campaign analysis
- **May 28-30:** Testing phase
- **June 3:** Campaign launch (r/Screenwriting + r/Filmmakers)
- **June 4:** AMA day
- **June 6:** Update post (60/100 filled)
- **June 8:** r/Scriptwriting post
- **June 9:** Campaign wrap
- **June 10-12:** Post-campaign analysis
---
@@ -135,5 +135,5 @@ ORDER BY createdAt DESC;
---
**Next Action:** CTO implements analytics dashboard (due April 30)
**Next Action:** CTO implements analytics dashboard (due May 30)
**Blocker:** None - implementation ready for dashboard integration

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## Status Update - April 26, 5:15 PM PT
## Status Update - May 26, 5:15 PM PT
**Owner:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Overall Progress:** 75% complete across all launch week workstreams
@@ -14,7 +14,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
2. **Founder decisions** - Thumbnail pick + VIP list
3. **CTO launch date confirmation** - Blocks Reddit/HN timing
**Risk Level:** 🔴 HIGH - PH submission 3 days overdue (was due April 23)
**Risk Level:** 🔴 HIGH - PH submission 3 days overdue (was due May 23)
---
@@ -37,7 +37,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
| scripter.app 522 error | CTO | Cannot submit PH, capture screenshots | 🔴 CRITICAL | Fix hosting infrastructure |
| PH thumbnail selection | Founder | Cannot finalize PH submission | 🟡 HIGH | Pick variant (A/B/Primary) |
| PH VIP list (10 names) | Founder | Cannot begin supporter outreach | 🟡 HIGH | Provide 10 VIP names + emails |
| Reddit launch date | CTO | Cannot execute AMA prep | 🟡 HIGH | Confirm date (rec: May 14-21) |
| Reddit launch date | CTO | Cannot execute AMA prep | 🟡 HIGH | Confirm date (rec: June 14-21) |
| Press kit /press route | CTO | Press outreach limited | 🟢 LOW | Deploy press kit page |
---
@@ -72,7 +72,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
### Execution Plan (When Unblocked)
**If site fixed today (April 26):**
**If site fixed today (May 26):**
- T+0: CTO confirms scripter.app live
- T+10 min: CMO captures screenshots
- T+15 min: CMO submits to Product Hunt
@@ -82,7 +82,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
- Escalate to CEO/Board (hosting is critical path)
- Submit PH with placeholder screenshots (PH allows updates post-submission)
- Continue unblocked work (press research, content creation)
- Consider adjusting launch date (May 8-9 instead of May 7)
- Consider adjusting launch date (June 8-9 instead of June 7)
---
@@ -103,7 +103,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
| Social Reach | 50K+ impressions | 🟢 Content ready |
| HN Show HN | Front page, 200+ signups | 🟡 Date confirmation needed |
| Reddit AMA | 500+ upvotes, 100+ comments | 🟡 Date confirmation needed |
| Total Signups | 10K by May 7 | 🟡 Blocked on PH |
| Total Signups | 10K by June 7 | 🟡 Blocked on PH |
---

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# FRE-628 Execution Handoff - April 27, 10:15 AM PT
# FRE-628 Execution Handoff - May 27, 10:15 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Status:** ✅ ALL PREPARATION COMPLETE - Ready for execution
@@ -22,9 +22,9 @@ All launch week preparation work is complete. Templates, documents, and assets a
**Status:** ✅ Ready to send
**Key Points:**
- Site down 27+ hours (since April 25 evening)
- Site down 27+ hours (since May 25 evening)
- PH submission 4+ days overdue
- Launch week (May 7) at risk
- Launch week (June 7) at risk
- Need CTO ETA within 30 min
- Recommendation: Placeholder PH submission if not fixed by 11:00 AM
@@ -71,7 +71,7 @@ If no/too new, I'll create one + start karma building today.
**Contents:**
- 12 names across 3 tiers (Industry, Beta, Personal)
- Outreach email template
- Follow-up schedule (May 6-7)
- Follow-up schedule (June 6-7)
- Tracking spreadsheet
**Action Needed:** Founder review (10 min), add/remove names, approve
@@ -228,7 +228,7 @@ If no preference, I'll use Primary and submit today.
- Create account immediately
- Comment on 5-10 threads/day
- Target: 100+ karma in 7-14 days
- Adjust HN submission date to May 14 if needed
- Adjust HN submission date to June 14 if needed
---

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# FRE-628 Heartbeat Exit - April 27, 10:45 AM PT
# FRE-628 Heartbeat Exit - May 27, 10:45 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Session:** 8:00-10:45 AM (2.75 hours)

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# FRE-628 Heartbeat Exit - April 27, 11:00 AM PT
# FRE-628 Heartbeat Exit - May 27, 11:00 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Session:** 8:00-11:00 AM (3 hours)
@@ -12,10 +12,10 @@
**Decision:** Proceed with PH placeholder submission
**Rationale:**
- Site down 29+ hours (since April 25 evening)
- PH submission 4+ days overdue (was due April 23)
- Site down 29+ hours (since May 25 evening)
- PH submission 4+ days overdue (was due May 23)
- PH allows asset updates post-submission
- Preserves May 7 launch date and supporter outreach
- Preserves June 7 launch date and supporter outreach
---
@@ -82,7 +82,7 @@
| PH thumbnail pick | Founder | Use primary variant |
| PH VIP list | Founder | Send drafted list |
| HN account status | Founder/FE | Message sent, await |
| Reddit launch date | CTO | Assume May 14-21 |
| Reddit launch date | CTO | Assume June 14-21 |
---

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 10:00 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 10:00 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (489615ce)
@@ -9,8 +9,8 @@
## Site Status (CRITICAL)
**scripter.app:** Still timing out (26+ hours down)
- PH submission: 4+ days overdue (was due April 23)
- Launch week (May 7) at risk
- PH submission: 4+ days overdue (was due May 23)
- Launch week (June 7) at risk
- Escalation document ready to send
---

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 10:15 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 10:15 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (7af91f3f)
@@ -9,8 +9,8 @@
## Site Status (CRITICAL)
**scripter.app:** Still timing out (27+ hours down)
- PH submission: 4+ days overdue (was due April 23)
- Launch week (May 7) at risk
- PH submission: 4+ days overdue (was due May 23)
- Launch week (June 7) at risk
- **11:00 AM Deadline:** Proceed with placeholder submission if not fixed
---

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 10:30 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 10:30 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (582e0e15)

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 10:30 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 10:30 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (37ff9353)
@@ -9,7 +9,7 @@
## Site Status (CRITICAL)
**scripter.app:** Still timing out (27+ hours down)
- PH submission: 4+ days overdue (was due April 23)
- PH submission: 4+ days overdue (was due May 23)
- **11:00 AM Deadline:** Placeholder PH submission if not fixed
---

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 8:45 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 8:45 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Recovery from connection error (third retry)
@@ -150,7 +150,7 @@ Impact:
Recommendation:
1. CTO prioritize hosting fix IMMEDIATELY
2. If not fixed in 2 hours: Submit PH with placeholder screenshots
3. Consider launch date adjustment (May 8-9)
3. Consider launch date adjustment (June 8-9)
PH submission takes 15 min once site is live. Ready to execute immediately.
```

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 9:15 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 9:15 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (0cc68082 succeeded)
@@ -57,7 +57,7 @@
| PH thumbnail pick | Founder | 2 days | 🟡 HIGH | Use primary if no response |
| PH VIP list (10 names) | Founder | 2 days | 🟡 HIGH | CMO can draft list |
| HN account status | Founder/FE | Pending | 🟡 HIGH | Message ready to send |
| Reddit launch date | CTO | 2 days | 🟡 HIGH | Assume May 14-21 |
| Reddit launch date | CTO | 2 days | 🟡 HIGH | Assume June 14-21 |
---

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 27, 9:30 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 9:30 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Continuation (2793d2b4 succeeded)
@@ -18,7 +18,7 @@
- **File:** `/marketing/ph-vip-supporter-list-draft.md` (200+ lines)
- 12 names across 3 tiers (Industry, Beta, Personal)
- Outreach email template
- Follow-up schedule (May 6-7)
- Follow-up schedule (June 6-7)
- Tracking spreadsheet
- **Action Needed:** Founder review (10 min)
@@ -39,7 +39,7 @@
| PH thumbnail pick | Founder | 2 days | 🟡 HIGH | Template ready |
| PH VIP list (10 names) | Founder | 2 days | 🟡 HIGH | Draft ready |
| HN account status | Founder/FE | Pending | 🟡 HIGH | Message ready |
| Reddit launch date | CTO | 2 days | 🟡 HIGH | Assume May 14-21 |
| Reddit launch date | CTO | 2 days | 🟡 HIGH | Assume June 14-21 |
---

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# FRE-628 Heartbeat Exit Summary - April 27, 9:45 AM PT
# FRE-628 Heartbeat Exit Summary - May 27, 9:45 AM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Liveness continuation (a3dc0c76)

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@@ -1,4 +1,4 @@
# FRE-628 Heartbeat Exit Summary - April 26, 5:15 PM PT
# FRE-628 Heartbeat Exit Summary - May 26, 5:15 PM PT
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Run:** Recovery from failed run (afd70c30)

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@@ -1,7 +1,7 @@
# FRE-628 Status Comment - Post to Issue Thread
**Author:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Date:** April 27, 2026 - 9:45 AM PT
**Date:** May 27, 2026 - 9:45 AM PT
**Status:** 🟡 IN PROGRESS - Critical blockers identified
---
@@ -16,7 +16,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
2. **Founder decisions** - Thumbnail pick + VIP list review
3. **CTO launch date confirmation** - Blocks Reddit/HN timing
**Risk Level:** 🔴 HIGH - PH submission 4 days overdue (was due April 23)
**Risk Level:** 🔴 HIGH - PH submission 4 days overdue (was due May 23)
---
@@ -70,7 +70,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
✅ 5 planning documents (750+ lines)
✅ Response templates (6+ Q&A)
✅ Analytics setup spec
**Next:** CTO confirms launch date (recommending May 14-21)
**Next:** CTO confirms launch date (recommending June 14-21)
### PH Preparation - 95% Complete
✅ Thumbnails (3 variants)
@@ -114,7 +114,7 @@ All planning deliverables complete. Execution blocked on three critical dependen
### CTO (CRITICAL - Immediate)
1. **Fix scripter.app hosting** (522 error, 25+ hours down)
2. **Confirm Reddit/HN launch dates** (recommending May 14-21 for Reddit)
2. **Confirm Reddit/HN launch dates** (recommending June 14-21 for Reddit)
3. **Deploy /press route** (enables press outreach)
### Founder (HIGH - Today)
@@ -155,25 +155,25 @@ All planning deliverables complete. Execution blocked on three critical dependen
| Social reach | 50K+ impressions | 🟢 Content ready |
| HN Show HN | Front page, 200+ signups | 🟡 Account verification needed |
| Reddit AMA | 500+ upvotes, 100+ comments | 🟡 Date confirmation needed |
| Total signups | 10K by May 7 | 🟡 Blocked on PH |
| Total signups | 10K by June 7 | 🟡 Blocked on PH |
---
## Timeline
**Week 1 (April 27 - May 2):** Foundation + early outreach
**Week 1 (May 27 - June 2):** Foundation + early outreach
- ⏳ PH submission (blocked on site, 4 days overdue)
- ⏳ VIP supporter outreach (blocked on VIP list approval)
- ✅ Beta recruitment executing (20+ contacts, 5 emails sent)
**Week 2 (May 3 - May 7):** Launch push
- ⏳ PH launch day (May 7)
**Week 2 (June 3 - June 7):** Launch push
- ⏳ PH launch day (June 7)
- ⏳ Press embargo outreach (T-7 days)
- ⏳ Social media blitz
- ⏳ HN Show HN submission
**Week 3 (May 8 - May 14):** Post-launch
- ⏳ Reddit AMA (May 14-21)
**Week 3 (June 8 - June 14):** Post-launch
- ⏳ Reddit AMA (June 14-21)
- ⏳ Press follow-up
- ⏳ Paid ads begin (Phase 3)

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@@ -1,9 +1,9 @@
# Atomic Facts - Product Hunt Launch May 2026
# Atomic Facts - Product Hunt Launch June 2026
# Generated: 2026-04-29
- id: ph-launch-001
date: 2026-04-29
fact: "Product Hunt launch scheduled for May 7, 2026 at 12:01 AM PT"
fact: "Product Hunt launch scheduled for June 7, 2026 at 12:01 AM PT"
category: timeline
tags:
- launch-date
@@ -12,7 +12,7 @@
- id: ph-launch-002
date: 2026-04-29
fact: "Submission is 6 days behind ideal schedule (ideal: April 23, actual: April 29)"
fact: "Submission is 6 days behind ideal schedule (ideal: May 23, actual: May 29)"
category: status
tags:
- timeline
@@ -76,7 +76,7 @@
- id: ph-launch-009
date: 2026-04-29
time: 18:53:56Z
fact: "Posted status update confirming May 7, 2026 launch date and re-asking board for founder name"
fact: "Posted status update confirming June 7, 2026 launch date and re-asking board for founder name"
category: action
tags:
- board-communication

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@@ -1,7 +1,7 @@
# Product Hunt Launch - May 2026
# Product Hunt Launch - June 2026
**Project:** Scripter Product Hunt Launch
**Timeline:** April 26 - May 7, 2026
**Timeline:** May 26 - June 7, 2026
**Status:** Active - Awaiting submission
**Owner:** CMO
@@ -9,19 +9,19 @@
Product Hunt launch for Scripter screenwriting platform. Target: Top 5 in Apps category with 500+ upvotes.
**Launch Date:** May 7, 2026 at 12:01 AM PT
**Submission Deadline:** April 23, 2026 (2 weeks before launch)
**Launch Date:** June 7, 2026 at 12:01 AM PT
**Submission Deadline:** May 23, 2026 (2 weeks before launch)
**Current Status:** 6 days behind ideal submission schedule
## Key Milestones
| Date | Milestone | Status |
|------|-----------|--------|
| April 23 | Ideal submission date | ⏳ Missed |
| April 29 | Actual submission | ⏳ Ready - awaiting site |
| April 29 - May 2 | PH review period | ⏳ Pending |
| May 7 | Launch day | ⏳ Scheduled |
| May 8 | Post-launch analysis | ⏳ Planned |
| May 23 | Ideal submission date | ⏳ Missed |
| May 29 | Actual submission | ⏳ Ready - awaiting site |
| May 29 - June 2 | PH review period | ⏳ Pending |
| June 7 | Launch day | ⏳ Scheduled |
| June 8 | Post-launch analysis | ⏳ Planned |
## Current Blockers

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@@ -1,7 +1,7 @@
# Scripter Press One-Pager
**For:** Media outreach, investor briefings, partner conversations
**Version:** 1.0 | **Date:** April 2026
**Version:** 1.0 | **Date:** May 2026
---

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@@ -3,54 +3,54 @@
**Started:** 2026-04-26
**Status:** 🟡 Partially Blocked (17:35)
**Priority:** High
**Goal:** 10K waitlist signups by May 7, 2026 (11 days)
**Goal:** 10K waitlist signups by June 7, 2026 (11 days)
### Summary
Waitlist traffic strategy created, influencer emails sent, Mailchimp + Twitter + Reddit + Partnership + LinkedIn + HN content prepared. **BLOCKED:** scripter.app returning 522. Cannot submit Product Hunt. Other work continues.
### ✅ Completed This Heartbeat (April 26)
### ✅ Completed This Heartbeat (May 26)
**16:00 - Priority 1 Influencer Emails Sent**
- 5 emails to: John Finn, No Film School, Script Lab, ScreenCraft, Go Into The Story
- Follow-ups scheduled: Apr 29, May 3, May 10
- Follow-ups scheduled: Apr 29, June 3, June 10
- Target: 30% response rate (1-2 commitments)
- Tracking: `/marketing/beta-outreach-priority-1.md` updated
**16:45 - Mailchimp Setup Prepared**
- 9 email templates drafted (VIP, Active, Follow-ups, Launch day sequences)
- Campaign schedule created (April 28 - May 8)
- Campaign schedule created (May 28 - June 8)
- File: `/marketing/mailchimp-setup-execution.md` (300+ lines)
- Pending: Founder email verification
**17:00 - Twitter/X Week 1 Content Created**
- 7 days of threads prepared (April 27 - May 3)
- 7 days of threads prepared (May 27 - June 3)
- File: `/marketing/twitter-week-1-content.md` (400+ lines)
- Ready to post starting April 27
- Ready to post starting May 27
**17:15 - Reddit Posts Created**
- 4 posts for r/Screenwriting, r/SideProject, r/Filmmakers, r/IndieFilm
- Full engagement playbook with Q&A responses
- File: `/marketing/reddit-posts-ready.md` (500+ lines)
- Ready to post starting April 28
- Ready to post starting May 28
**17:20 - Partnership Outreach Emails Created**
- 8 partnership emails (competitions, film schools, communities, organizations)
- Follow-up schedule and tracking template
- File: `/marketing/partnership-outreach-emails.md` (300+ lines)
- Ready to send starting April 28
- Ready to send starting May 28
**17:30 - Hacker News Show HN Submission Created**
- Complete submission with first comment
- Q&A playbook for technical questions
- File: `/marketing/hacker-news-showhn-submission.md` (300+ lines)
- Ready to submit May 7, 10:30 AM PT
- Ready to submit June 7, 10:30 AM PT
**17:35 - LinkedIn Founder Posts Created**
- 6 posts for April 27 - May 7
- 6 posts for May 27 - June 7
- Topics: Building in public, tech deep-dive, founder story, launch
- File: `/marketing/linkedin-founder-posts.md` (400+ lines)
- Ready to post starting April 27
- Ready to post starting May 27
### Files Created
@@ -68,10 +68,10 @@ Waitlist traffic strategy created, influencer emails sent, Mailchimp + Twitter +
4. **FRE-691:** Execute Twitter/X campaign (High)
5. **FRE-692:** Set up Mailchimp email campaigns (High)
### Immediate Actions (Today - April 26)
### Immediate Actions (Today - May 26)
1.**Send Priority 1 influencer emails** - DONE 16:00
2.**Submit Product Hunt page** - Use primary thumbnail, submit for May 7 (NEXT)
2.**Submit Product Hunt page** - Use primary thumbnail, submit for June 7 (NEXT)
3.**Set up Mailchimp** - Free tier, import waitlist data
4.**Follow up on blockers:**
- Founder: Thumbnail pick + VIP list (10 names)
@@ -80,8 +80,8 @@ Waitlist traffic strategy created, influencer emails sent, Mailchimp + Twitter +
### Timeline
**Week 1 (Apr 26 - May 2):** Foundation + early outreach
**Week 2 (May 3 - May 7):** Launch push + execution
**Week 1 (Apr 26 - June 2):** Foundation + early outreach
**Week 2 (June 3 - June 7):** Launch push + execution
### Blockers
@@ -94,7 +94,7 @@ Waitlist traffic strategy created, influencer emails sent, Mailchimp + Twitter +
### Success Metrics
- **Goal:** 10K signups by May 7
- **Goal:** 10K signups by June 7
- **Daily rate needed:** ~900 signups/day
- **Current baseline:** TBD (need DB query)
@@ -114,7 +114,7 @@ Test append
| Landing page (10K) | ✅ Complete | scripter.app/waitlist live |
| Beta program (500) | ✅ Complete | Recruitment executing |
| Press outreach (10+) | ✅ Ready | Press kit + 40+ contacts |
| Product Hunt prep | ✅ Ready | Submit today April 26 |
| Product Hunt prep | ✅ Ready | Submit today May 26 |
### PH Submission Package
@@ -136,7 +136,7 @@ Submit PH page:
2. Submit: https://www.producthunt.com/posts/new
3. Follow: /plans/FRE-627-ph-submission-checklist.md
**Timeline:** Submit Apr 26 → Review Apr 27-May 3 → Launch May 7
**Timeline:** Submit Apr 26 → Review Apr 27-June 3 → Launch June 7
**Status:** Ready for execution
@@ -208,14 +208,14 @@ $0 (organic Reddit post, no paid promotion)
---
## FRE-648: Product Hunt Preparation - Heartbeat 2 (April 26, 2:15 PM)
## FRE-648: Product Hunt Preparation - Heartbeat 2 (May 26, 2:15 PM)
**Status:** 75% Complete
**Time Spent:** 1 hour (this heartbeat)
### Critical Insight
**PH submission is 3 days overdue (was due April 23).**
**PH submission is 3 days overdue (was due May 23).**
**Key realization:** We don't need perfect assets to submit! PH allows updating assets post-submission. Can submit TODAY with:
- ✅ Thumbnail (ready)
@@ -286,7 +286,7 @@ $0 (organic Reddit post, no paid promotion)
- Go to producthunt.com/posts/new
- Upload thumbnail + screenshots
- Paste maker comment + first comment
- Set launch date: May 7, 2026
- Set launch date: June 7, 2026
- Submit for review
**POST-SUBMISSION (3:15-4:00 PM):**
@@ -376,13 +376,13 @@ Created comprehensive asset tracking and capture guides for Product Hunt submiss
| Blocker | Owner | Impact | Resolution |
|---------|-------|--------|------------|
| Screenshot capture | CMO/Founder | Cannot submit PH | Manual action required |
| GIFs/Video | CTO | Post-submission assets | Week of May 1 |
| GIFs/Video | CTO | Post-submission assets | Week of June 1 |
### Next Actions
1. **IMMEDIATE:** Capture 4 marketing page screenshots using `/marketing/product-hunt-assets/CAPTURE-GUIDE.md`
2. **After screenshots:** Submit PH page at producthunt.com/posts/new
3. **Week of May 1:** Create GIFs and video with stable build
3. **Week of June 1:** Create GIFs and video with stable build
### Files Created
@@ -392,8 +392,8 @@ Created comprehensive asset tracking and capture guides for Product Hunt submiss
### PH Submission Readiness
**Status:** Can submit immediately after capturing 2 screenshots
**Deadline:** April 27 (3 days overdue!)
**Launch Date:** May 7, 2026
**Deadline:** May 27 (3 days overdue!)
**Launch Date:** June 7, 2026
---
@@ -424,10 +424,10 @@ Created comprehensive asset tracking and capture guides for Product Hunt submiss
**Site Status:** Still DOWN (HTTP 522) - now 4 days overdue
**Timeline:**
- April 23: PH submission deadline (MISSED)
- April 26: All assets completed (automated work)
- April 27 00:05: Site still returning 522
- May 7: Target launch (10 days remaining)
- May 23: PH submission deadline (MISSED)
- May 26: All assets completed (automated work)
- May 27 00:05: Site still returning 522
- June 7: Target launch (10 days remaining)
**Current State:**
- ✅ All automated deliverables complete
@@ -511,7 +511,7 @@ All Phase 1 planning deliverables finished:
---
## FRE-648: Product Hunt Preparation - Heartbeat 3 (April 26, 3:00 PM)
## FRE-648: Product Hunt Preparation - Heartbeat 3 (May 26, 3:00 PM)
**Status:** 85% Complete
**Time Spent:** 45 minutes (this heartbeat)
@@ -589,7 +589,7 @@ All Phase 1 planning deliverables finished:
1. Go to producthunt.com/posts/new
2. Upload thumbnail + screenshots
3. Paste maker comment + first comment
4. Set launch date: May 7, 2026
4. Set launch date: June 7, 2026
5. Submit for review
```
@@ -618,7 +618,7 @@ All Phase 1 planning deliverables finished:
**Impact of delay:**
- Every day = less supporter outreach time
- Every day = lower launch day ranking probability
- 3 days already overdue (was due April 23)
- 3 days already overdue (was due May 23)
### Success Criteria
@@ -661,7 +661,7 @@ Four subtasks created for Month 10 Week 1:
---
## FRE-628: Launch Week Execution - Heartbeat Recovery (April 26, 5:00 PM)
## FRE-628: Launch Week Execution - Heartbeat Recovery (May 26, 5:00 PM)
**Status:** 🟢 Recovered from failed run, continuing execution
**Run:** Recovery from afd70c30 (missing daily memory file - now fixed)
@@ -690,7 +690,7 @@ Manual unblock for retry after failed run. Daily memory file (`/agents/cmo/memor
|---------|-------|--------|----------------|
| scripter.app 522 error | CTO | Cannot submit PH, capture screenshots | Fix hosting infrastructure |
| PH thumbnail/VIP list | Founder | Cannot finalize PH submission | Approve assets + provide 10 VIP names |
| Reddit launch date | CTO | Cannot execute AMA prep | Confirm date (recommend May 14-21) |
| Reddit launch date | CTO | Cannot execute AMA prep | Confirm date (recommend June 14-21) |
| Press kit /press route | CTO | Press outreach limited | Deploy press kit page |
### Work Completed (Previous Heartbeats)
@@ -725,7 +725,7 @@ Manual unblock for retry after failed run. Daily memory file (`/agents/cmo/memor
---
## FRE-648: Product Hunt Preparation - FINAL STATUS (April 26, 4:00 PM)
## FRE-648: Product Hunt Preparation - FINAL STATUS (May 26, 4:00 PM)
**Status:** ✅ 90% COMPLETE - Blocked on scripter.app hosting
**Total Time Spent:** 3 hours
@@ -792,7 +792,7 @@ Manual unblock for retry after failed run. Daily memory file (`/agents/cmo/memor
### 📁 Files Created (Complete List)
**This heartbeat (April 26):**
**This heartbeat (May 26):**
1. `/marketing/product-hunt-submission-content.md` - Maker + first comment
2. `/marketing/product-hunt-minimum-submission.md` - Urgent submission plan
3. `/marketing/product-hunt-submission-ready.md` - Complete submission package
@@ -836,7 +836,7 @@ Manual unblock for retry after failed run. Daily memory file (`/agents/cmo/memor
**Founder:**
1. Fill in VIP list names (10 people)
2. Review maker comment (add founder name)
3. Approve launch date (May 7, 2026)
3. Approve launch date (June 7, 2026)
### ⚠️ Risk Assessment
@@ -902,7 +902,7 @@ All three phases planned and ready for execution:
---
## FRE-628: Launch Week Execution - Heartbeat Recovery (April 26, 5:00 PM)
## FRE-628: Launch Week Execution - Heartbeat Recovery (May 26, 5:00 PM)
**Status:** Recovered from failed run, continuing execution
**Run:** Recovery from afd70c30 (missing daily memory file - now fixed)
@@ -931,7 +931,7 @@ Manual unblock for retry after failed run. Daily memory file now exists and is c
|---------|-------|--------|----------------|
| scripter.app 522 error | CTO | Cannot submit PH, capture screenshots | Fix hosting infrastructure |
| PH thumbnail/VIP list | Founder | Cannot finalize PH submission | Approve assets + provide 10 VIP names |
| Reddit launch date | CTO | Cannot execute AMA prep | Confirm date (recommend May 14-21) |
| Reddit launch date | CTO | Cannot execute AMA prep | Confirm date (recommend June 14-21) |
| Press kit /press route | CTO | Press outreach limited | Deploy press kit page |
### Work Completed This Heartbeat (5:00 PM)
@@ -965,7 +965,7 @@ Manual unblock for retry after failed run. Daily memory file now exists and is c
- File: `/plans/FRE-632-A1-hn-account-verification.md`
- 200+ lines, comprehensive verification checklist
- Ready to execute: Check existing accounts → Create if needed → Build karma (7-14 days)
- Target: 100+ karma by May 7 (HN submission)
- Target: 100+ karma by June 7 (HN submission)
---
@@ -973,7 +973,7 @@ Manual unblock for retry after failed run. Daily memory file now exists and is c
**Status:** ✅ Plan complete, child issues created
**Issue:** FRE-626 - Post-launch growth (Month 10, Weeks 2-4+)
**Timeline:** May 8-28, 2026
**Timeline:** June 8-28, 2026
### Summary
@@ -997,9 +997,9 @@ Created comprehensive post-launch growth execution plan with 3 pillars:
### Timeline
**Week 2 (May 8-14):** Launch paid ads + first blog + YouTube #1
**Week 3 (May 15-21):** Twitter ads + film school outreach + Discord events
**Week 4 (May 22-28):** Referral program launch + contest + YouTube #2
**Week 2 (June 8-14):** Launch paid ads + first blog + YouTube #1
**Week 3 (June 15-21):** Twitter ads + film school outreach + Discord events
**Week 4 (June 22-28):** Referral program launch + contest + YouTube #2
### Budget
@@ -1017,8 +1017,8 @@ Created comprehensive post-launch growth execution plan with 3 pillars:
1. **CMO:** Set up ad accounts (Google, Facebook, Reddit, Twitter)
2. **CMO:** Create ad creatives (images, copy, landing pages)
3. **CTO:** Implement analytics tracking (UTM, conversion pixels)
4. **CMO:** Launch paid campaigns (May 8)
5. **CMO:** Publish first blog post (May 9)
4. **CMO:** Launch paid campaigns (June 8)
5. **CMO:** Publish first blog post (June 9)
**Status:** Ready for execution - child issues ready for assignment
@@ -1026,7 +1026,7 @@ Created comprehensive post-launch growth execution plan with 3 pillars:
---
## FRE-637: Product Hunt Launch Assets - Heartbeat Recovery (April 27, 12:15 AM)
## FRE-637: Product Hunt Launch Assets - Heartbeat Recovery (May 27, 12:15 AM)
**Wake Reason:** process_lost_retry - Manual unblock for terminal run recovery
**Status:** 🟢 Social graphics templates complete
@@ -1041,7 +1041,7 @@ Manual unblock comment from board (642ab960-1d70-40f2-a5f7-c93bba79ff94). Previo
Continuing FRE-637 (Create Product Hunt launch assets). Previous heartbeats completed thumbnails, video script, comment templates, and submission content. This heartbeat: Created complete social graphics templates (12 total) with production-ready specifications.
### ✅ Completed This Heartbeat (April 27, 12:15 AM)
### ✅ Completed This Heartbeat (May 27, 12:15 AM)
**Social Graphics Templates - 12 Templates Created**
@@ -1107,7 +1107,7 @@ All templates include:
|---------|-------|--------|----------------|
| 🔴 scripter.app 522 error | CTO | CRITICAL - Cannot capture screenshots or submit PH | Deploy site immediately |
| 🟡 Social graphics production | CMO | 3-4 hours manual work | Schedule production session |
| 🟡 GIFs/Video production | CTO+CMO | Post-submission assets | Week of May 1 |
| 🟡 GIFs/Video production | CTO+CMO | Post-submission assets | Week of June 1 |
### Next Actions
@@ -1116,7 +1116,7 @@ All templates include:
2.**Begin social graphics production** - 3-4 hours in Figma/Canva (UNBLOCKED)
3. ⏳ Monitor scripter.app status - Attempt screenshot capture when live
**Today (April 27):**
**Today (May 27):**
1. **Produce all 12 social graphics** (3-4 hours)
- Use `/marketing/product-hunt-assets/social/PRODUCTION-GUIDE.md`
- Tools: Figma (free) or Canva (free)
@@ -1167,14 +1167,14 @@ All templates include:
**scripter.app DOWN - 4+ days overdue**
This is critically blocking:
- ❌ Product Hunt submission (was due April 23)
- ❌ Product Hunt submission (was due May 23)
- ❌ Screenshot capture (required for PH)
- ❌ Launch momentum (10 days until May 7 launch)
- ❌ Launch momentum (10 days until June 7 launch)
**Recommended escalation:**
- CTO must prioritize site deployment IMMEDIATELY
- Every hour of delay = less time for supporter outreach
- Risk: Launch failure if PH not submitted by April 28
- Risk: Launch failure if PH not submitted by May 28
**Status:** 🟢 TEMPLATES COMPLETE - Ready to produce graphics (3-4 hours) | 🔴 BLOCKED on scripter.app for screenshots/PH submission
@@ -1224,7 +1224,7 @@ This is critically blocking:
| HN account verification | Founder input | CMO | 1 day |
| Reddit launch date | CTO confirmation | CMO | 1 day |
**Tomorrow's Priorities (April 27):**
**Tomorrow's Priorities (May 27):**
1. Execute PH submission (if site live)
2. Screenshot session with CTO
3. HN account status check + karma building plan
@@ -1245,7 +1245,7 @@ This is critically blocking:
1.**HN Account Verification Plan** - `/plans/FRE-632-A1-hn-account-verification.md` (190 lines)
- Ready to execute: Check team accounts → Create if needed → Build karma
- Target: 100+ karma by May 7
- Target: 100+ karma by June 7
2.**Press Contacts** - 65+ journalists (exceeds 50+ target)
- Tier 6 added: Tech blogs + podcasts
@@ -1264,13 +1264,13 @@ This is critically blocking:
5. ⏳ Monitor scripter.app - Ready to execute PH in 15 min when live
**Blocker Escalation Consideration:**
- Site down for 19+ hours (since April 25)
- PH submission 4 days overdue (was due April 23)
- Site down for 19+ hours (since May 25)
- PH submission 4 days overdue (was due May 23)
- Recommendation: Submit PH with placeholder screenshots if site not fixed within 2 hours
**Status:** RECOVERED - Executing unblocked work, monitoring for site fix
### 8:15 PM Work Completed (April 26)
### 8:15 PM Work Completed (May 26)
**HN Account Status Check - Message Sent**
- File: `/plans/FRE-632-A1-hn-account-status-check.md`
@@ -1283,7 +1283,7 @@ This is critically blocking:
---
## FRE-626: Post-Launch Growth - Heartbeat Complete (April 27, 12:06 AM)
## FRE-626: Post-Launch Growth - Heartbeat Complete (May 27, 12:06 AM)
**Wake Reason:** issue_commented (manual unblock for terminal run recovery)
@@ -1293,7 +1293,7 @@ This is critically blocking:
1. **✅ Execution Plan Created** - `/plans/FRE-626-growth-execution.md` (500+ lines)
- 3-pillar growth strategy (Content, Paid, Community)
- Timeline: May 8-28, 2026
- Timeline: June 8-28, 2026
- Budget: $4,200 total ($3,500 paid ads + $700 community)
- KPIs: 5K signups, 500 Discord members, 200 paid conversions
@@ -1310,9 +1310,9 @@ This is critically blocking:
| Pillar | Budget | Target | Timeline |
|--------|--------|--------|----------|
| Content Marketing | - | 10K pageviews, 1K video views | May 8-28 |
| Paid Acquisition | $3,500 | 225+ signups, <$20 CPA | May 8-28 |
| Community Growth | $700 | 500 Discord, 5 partnerships | May 8-28 |
| Content Marketing | - | 10K pageviews, 1K video views | June 8-28 |
| Paid Acquisition | $3,500 | 225+ signups, <$20 CPA | June 8-28 |
| Community Growth | $700 | 500 Discord, 5 partnerships | June 8-28 |
### Dependencies (CTO)
@@ -1328,21 +1328,21 @@ This is critically blocking:
### Next Actions (Child Issue Execution)
**FRE-692 (Paid Acquisition) - Start May 8:**
**FRE-692 (Paid Acquisition) - Start June 8:**
1. Set up ad accounts (Google, Facebook, Reddit, Twitter)
2. Create ad creatives (images, copy, landing pages)
3. Launch campaigns with $3,500 budget
4. Monitor daily, optimize weekly
**FRE-693 (Content Marketing) - Start May 8:**
1. Publish blog post #1 (May 9)
2. Publish blog post #2 (May 12)
3. Record YouTube video #1 (May 14)
**FRE-693 (Content Marketing) - Start June 8:**
1. Publish blog post #1 (June 9)
2. Publish blog post #2 (June 12)
3. Record YouTube video #1 (June 14)
4. Continue 2 posts/week schedule
**FRE-694 (Community Growth) - Start May 8:**
**FRE-694 (Community Growth) - Start June 8:**
1. Grow Discord to 500+ members (35/day)
2. Launch referral program (May 22)
2. Launch referral program (June 22)
3. Film school outreach (10 schools, target 5 partnerships)
4. Weekly Discord events
@@ -1351,7 +1351,7 @@ This is critically blocking:
---
## FRE-648: Product Hunt Preparation - FINAL SUMMARY (April 27, 12:15 AM)
## FRE-648: Product Hunt Preparation - FINAL SUMMARY (May 27, 12:15 AM)
**Issue Comment Posted:** Comprehensive status update with all deliverables, blocker, and next actions
@@ -1395,7 +1395,7 @@ This is critically blocking:
**Owner:** CTO
**Priority:** CRITICAL
**Impact:** Cannot submit to Product Hunt (4 days overdue)
**Duration:** Site down since April 26 afternoon
**Duration:** Site down since May 26 afternoon
**Execution when site live:** 20 minutes total
- 10 min: Screenshot capture
@@ -1421,7 +1421,7 @@ Commented on FRE-648 with:
**CMO (When site live):**
- Execute 20-minute submission process
- Begin VIP outreach
- Launch day execution (May 7)
- Launch day execution (June 7)
**Founder:**
- Fill VIP list (10 names)
@@ -1434,7 +1434,7 @@ Commented on FRE-648 with:
---
## FRE-628: Launch Week - Heartbeat 8:30 AM (April 27)
## FRE-628: Launch Week - Heartbeat 8:30 AM (May 27)
**Wake Reason:** issue_continuation_needed (third recovery)
**Previous Error:** Connection error (peer closed connection)
@@ -1461,16 +1461,16 @@ Commented on FRE-648 with:
---
## FRE-627 Heartbeat Recovery - April 27, 12:00 AM
## FRE-627 Heartbeat Recovery - May 27, 12:00 AM
**Status:** Site still down (522 error), PH submission blocked
### Current Blocker
**scripter.app: 522 Connection Timeout**
- Duration: Since April 26 afternoon
- Duration: Since May 26 afternoon
- Impact: Cannot capture screenshots for PH submission
- PH submission: 4 days overdue (was due April 23)
- PH submission: 4 days overdue (was due May 23)
- Owner: CTO (CRITICAL)
### What's Complete ✅
@@ -1521,17 +1521,17 @@ Commented on FRE-648 with:
3. Enable screenshot capture
**Timeline Impact:**
- Site down 1 day = Launch may slip to May 8-10
- Site down 1 day = Launch may slip to June 8-10
---
## FRE-628: Heartbeat Continuation - 9:00 AM (April 27)
## FRE-628: Heartbeat Continuation - 9:00 AM (May 27)
**Wake Reason:** issue_continuation_needed
**Previous Run:** 0cc68082 (succeeded)
**Site Status:** scripter.app still timing out (~24+ hours down)
- PH submission: 4 days overdue (was due April 23)
- PH submission: 4 days overdue (was due May 23)
- Escalation needed within 30 min (by 9:30 AM)
**Work Completed Previous Heartbeat (8:00-8:45 AM):**
@@ -1576,7 +1576,7 @@ Commented on FRE-648 with:
- File: `/marketing/press-pitches-tier-1-drafts.md` (300+ lines)
- Targets: TechCrunch (2), Verge (1), Wired (2), Ars Technica (1), Variety (1), THR (1)
- Ready to send: Insert founder name, send to all 8 by 12:00 PM
- Follow-up scheduled: April 30 (3 days later)
- Follow-up scheduled: May 30 (3 days later)
**Status:** All press pitch templates ready, awaiting founder name insertion
@@ -1597,13 +1597,13 @@ Commented on FRE-648 with:
---
## FRE-628: Heartbeat Continuation - 9:30 AM (April 27)
## FRE-628: Heartbeat Continuation - 9:30 AM (May 27)
**Wake Reason:** issue_continuation_needed
**Previous Run:** 2793d2b4 (succeeded)
**Site Status:** scripter.app still timing out (~25+ hours down)
- PH submission: 4 days overdue (was due April 23)
- PH submission: 4 days overdue (was due May 23)
- Escalation deadline: NOW (9:30 AM)
**Work Completed Previous Heartbeat (8:00-9:15 AM):**
@@ -1681,7 +1681,7 @@ Existing in `/marketing/press-kit/`:
---
## FRE-632: HN Show HN - Current Status (April 26, 8:20 PM)
## FRE-632: HN Show HN - Current Status (May 26, 8:20 PM)
### Deliverables Complete (7 documents, ~50KB)
@@ -1695,7 +1695,7 @@ Existing in `/marketing/press-kit/`:
| `FRE-632-A1-hn-account-status-check.md` | 3.3KB | Account verification | ⏳ Awaiting founder response |
| `FRE-632-karma-building-plan.md` | 5.5KB | 14-day karma plan (if needed) | ✅ Complete |
### FRE-632: HN Show HN Submission - Heartbeat Status (April 27, Continuation #20)
### FRE-632: HN Show HN Submission - Heartbeat Status (May 27, Continuation #20)
**Status:** ✅ ALL PLANNING COMPLETE - Partially blocked
@@ -1707,31 +1707,31 @@ Existing in `/marketing/press-kit/`:
| `FRE-632-A2-technical-review.md` | 7.3KB | ✅ FE technical checklist |
| `FRE-632-A5-utm-tracking.md` | 7.8KB | ✅ CTO analytics spec |
| `FRE-632-FE-brief.md` | 6.3KB | ✅ FE brief + agenda |
| `FRE-632-A1-hn-account-status-check.md` | 3.3KB | ⏳ Awaiting response (sent 8:15 PM April 26) |
| `FRE-632-A1-hn-account-status-check.md` | 3.3KB | ⏳ Awaiting response (sent 8:15 PM May 26) |
| `FRE-632-karma-building-plan.md` | 7.3KB | ✅ 14-day plan (if needed) |
**Blocker:**
-**Founder Response** - HN account status (~52+ hours since request)
- Need: Username, karma score, account age, comment history
- Decision: May 7 (with PH) vs May 14 (staggered) submission date
- Decision: June 7 (with PH) vs June 14 (staggered) submission date
**Unblocked Work (Can Execute Now):**
- ✅ Technical review meeting with FE - Schedule and execute (30-45 min)
- Agenda: Verify 6 technical claims (Tauri RAM, CRDT, Turso, SolidJS, AI, collaboration)
- Evidence needed: Screenshots, benchmarks, demo GIFs
- Target: Complete by April 29
- ✅ CTO: Implement UTM tracking per FRE-632-A5 spec (due May 4)
- Target: Complete by May 29
- ✅ CTO: Implement UTM tracking per FRE-632-A5 spec (due June 4)
**Next Actions (upon founder response):**
- **If qualified account (100+ karma, 30+ days):** Target May 7 submission
- **If karma building needed:** Begin Day 1 of 14-day plan, target May 14 submission
- **If qualified account (100+ karma, 30+ days):** Target June 7 submission
- **If karma building needed:** Begin Day 1 of 14-day plan, target June 14 submission
**This Heartbeat:** Continuation #20 - Awaiting founder response (~52 hours). Technical review with FE remains unblocked and ready to schedule.
---
## FRE-637: Product Hunt Launch Assets - COMPLETE ✅ (April 27, 12:20 AM)
## FRE-637: Product Hunt Launch Assets - COMPLETE ✅ (May 27, 12:20 AM)
**Wake Reason:** run_liveness_continuation - Previous run marked as "plan_only"
**Status:** ✅ SOCIAL GRAPHICS COMPLETE (12/12 produced)
@@ -1808,7 +1808,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
| Blocker | Owner | Impact | Action Needed |
|---------|-------|--------|---------------|
| 🔴 scripter.app 522 | CTO | CRITICAL - Cannot submit PH | Deploy site NOW |
| 🟡 GIFs/Video | CTO | Post-submission assets | Week of May 1 |
| 🟡 GIFs/Video | CTO | Post-submission assets | Week of June 1 |
### Next Actions
@@ -1835,7 +1835,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
---
## FRE-628: 9:30 AM Heartbeat Summary (April 27)
## FRE-628: 9:30 AM Heartbeat Summary (May 27)
**Site Status:** scripter.app still timing out (25+ hours down)
@@ -1860,7 +1860,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
---
## FRE-628: 9:45 AM Concrete Actions (April 27)
## FRE-628: 9:45 AM Concrete Actions (May 27)
**Wake Reason:** run_liveness_continuation (previous run marked plan_only)
@@ -1908,7 +1908,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
---
## FRE-637: Final Completion Status (April 27, 12:25 AM)
## FRE-637: Final Completion Status (May 27, 12:25 AM)
**Status:** ✅ COMPLETE - All unblocked assets delivered
**Total files created:** 23 PNGs + 2 docs = 25 files (812KB)
@@ -1938,7 +1938,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
| GIFs | Need stable product | 30 min |
| Maker Video | Need stable product | 2-3 hrs |
**Impact:** Cannot submit to Product Hunt (was due April 23, now 4+ days overdue)
**Impact:** Cannot submit to Product Hunt (was due May 23, now 4+ days overdue)
### Completion Metrics
@@ -1953,7 +1953,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
**Create new CTO-owned issue** for:
1. Deploy scripter.app
2. Capture screenshots + submit PH
3. Create GIFs + record video (week of May 1)
3. Create GIFs + record video (week of June 1)
---
@@ -1961,7 +1961,7 @@ Previous run created templates but not actual graphics. This heartbeat **produce
---
## FRE-628: 10:00 AM Status Update (April 27)
## FRE-628: 10:00 AM Status Update (May 27)
**Site Status:** scripter.app still timing out (26+ hours down)
@@ -1992,8 +1992,8 @@ Previous run created templates but not actual graphics. This heartbeat **produce
**Critical Path:**
- scripter.app down → Cannot capture screenshots → Cannot submit PH → Launch at risk
- PH submission 4+ days overdue (was due April 23)
- Launch week (May 7) at risk
- PH submission 4+ days overdue (was due May 23)
- Launch week (June 7) at risk
**Recommendation:**
If site not fixed by 11:00 AM (1 hour from now):
@@ -2008,7 +2008,7 @@ If site not fixed by 11:00 AM (1 hour from now):
---
## FRE-628: 10:15 AM Status (April 27)
## FRE-628: 10:15 AM Status (May 27)
**Site Status:** scripter.app still timing out (27+ hours down)
@@ -2046,7 +2046,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: 10:30 AM Execution Package Created (April 27)
## FRE-628: 10:30 AM Execution Package Created (May 27)
**Site Status:** scripter.app still timing out (27+ hours down)
@@ -2074,7 +2074,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: Final Status Summary (10:30 AM, April 27)
## FRE-628: Final Status Summary (10:30 AM, May 27)
**Session Duration:** 8:00 AM - 10:30 AM (2.5 hours)
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
@@ -2146,7 +2146,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: 10:45 AM Status (April 27)
## FRE-628: 10:45 AM Status (May 27)
**Site Status:** scripter.app still timing out (28+ hours down)
@@ -2175,7 +2175,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: 11:00 AM Final Status (April 27)
## FRE-628: 11:00 AM Final Status (May 27)
**Site Status:** scripter.app still timing out (29+ hours down)
@@ -2197,7 +2197,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: Continuation Status (11:00 AM+, April 27)
## FRE-628: Continuation Status (11:00 AM+, May 27)
**Site Status:** scripter.app still timing out (29+ hours down)
@@ -2219,7 +2219,7 @@ If site not fixed by 11:00 AM:
---
## FRE-628: CONTINUATION STATUS (11:00 AM+, April 27)
## FRE-628: CONTINUATION STATUS (11:00 AM+, May 27)
**Agent:** CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
**Session:** 8:00 AM - 11:00 AM+ (3+ hours)
@@ -2279,7 +2279,7 @@ All templates, documents, and assets are ready for execution.
| PH thumbnail pick | Founder | Use primary variant |
| PH VIP list | Founder | Send drafted list |
| HN account status | Founder/FE | Message ready to send |
| Reddit launch date | CTO | Assume May 14-21 |
| Reddit launch date | CTO | Assume June 14-21 |
### NEXT AGENT ACTION REQUIRED

View File

@@ -230,7 +230,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Status:** Executing unblocked work streams
## FRE-648: Product Hunt Preparation - Heartbeat Complete (April 27)
## FRE-648: Product Hunt Preparation - Heartbeat Complete (May 27)
**Status:** ✅ 90% COMPLETE - All deliverables verified
**Blocker:** CTO - scripter.app hosting (522 error)
@@ -274,7 +274,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
- Owner: CTO
- Priority: CRITICAL
- Impact: Cannot submit to Product Hunt
- Duration: Site down since April 26
- Duration: Site down since May 26
### 📋 Execution Plan (When Site Live)
@@ -302,7 +302,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Status:** All 23 deliverables complete and verified. Ready to execute when CTO fixes site.
## FRE-673: Contact r/Screenwriting Mods - EXECUTED (April 27)
## FRE-673: Contact r/Screenwriting Mods - EXECUTED (May 27)
**Status:** ✅ MESSAGE SENT
**Time:** 2026-04-27 (Monday morning PT)
@@ -320,9 +320,9 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Key points covered:**
- Request for approval (respecting community rules)
- What Scripter is: screenwriting platform by writers
- Beta program: May 3-24, 100 writers, free lifetime Pro access
- Beta program: June 3-24, 100 writers, free lifetime Pro access
- What we're offering: feedback surveys, bug bounties, dev input
- Post details: May 3, AMA-style engagement
- Post details: June 3, AMA-style engagement
- Willing to adjust per guidelines
### Files Updated
@@ -333,9 +333,9 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
### Next Steps
**Wait for mod response (24-48 hours expected):**
- April 30: Follow up if no response
- May 1: Final approval deadline
- May 3: Planned post date (if approved)
- May 30: Follow up if no response
- June 1: Final approval deadline
- June 3: Planned post date (if approved)
**Backup plan if needed:**
- r/Filmmakers (200K) - message ready
@@ -353,7 +353,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Status:** 🟢 EXECUTED - Awaiting mod response
## FRE-673 Continued: r/Filmmakers Cross-Post - EXECUTED (April 27)
## FRE-673 Continued: r/Filmmakers Cross-Post - EXECUTED (May 27)
**Status:** ✅ MESSAGE SENT
**Time:** 2026-04-27 (Monday afternoon PT)
@@ -381,7 +381,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
### Next Steps
**Wait for mod response (24-48 hours expected):**
- April 30: Follow up if no response
- May 30: Follow up if no response
- Coordinate with r/Screenwriting approval status
### Status
@@ -394,7 +394,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Status:** 🟢 EXECUTED - Awaiting mod responses
## FRE-673 Final: r/Scriptwriting Outreach - COMPLETED (April 28)
## FRE-673 Final: r/Scriptwriting Outreach - COMPLETED (May 28)
**Status:** ✅ MESSAGE SENT
**Time:** 2026-04-28 (Tuesday, following r/Screenwriting response)
@@ -412,7 +412,7 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Key points covered:**
- Request for approval to post beta recruitment
- r/Scriptwriting as ideal niche audience (30K focused writers)
- Beta program details: May 3-24, 100 writers, free lifetime Pro access
- Beta program details: June 3-24, 100 writers, free lifetime Pro access
- Smaller community = more engaged feedback loop
- Commitment to AMA-style engagement and follow-through
- Flexibility on post timing per mod preferences
@@ -425,8 +425,8 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
### Next Steps
**Wait for mod response (24-48 hours expected):**
- May 1: Follow up if no response
- May 3: Planned post date (if approved)
- June 1: Follow up if no response
- June 3: Planned post date (if approved)
### Status
@@ -446,17 +446,17 @@ Recovered from terminal run failure (process_lost_retry). All deliverables intac
**Status:** 🟢 ALL OUTREACH COMPLETE - Awaiting mod responses from all 3 communities
## FRE-673 Status Update - April 28, 2026
## FRE-673 Status Update - May 28, 2026
**Outreach Complete:** All 3 subreddit moderators contacted via mod mail.
| Subreddit | Members | Sent | Status |
|-----------|---------|------|--------|
| r/Screenwriting | 500K | April 27 | ⏳ Awaiting response |
| r/Filmmakers | 200K | April 27 | ⏳ Awaiting response |
| r/Scriptwriting | 30K | April 28 | ⏳ Awaiting response |
| r/Screenwriting | 500K | May 27 | ⏳ Awaiting response |
| r/Filmmakers | 200K | May 27 | ⏳ Awaiting response |
| r/Scriptwriting | 30K | May 28 | ⏳ Awaiting response |
**Next Action:** Follow up on April 30 if no response received.
**Next Action:** Follow up on May 30 if no response received.
**Files Updated:**
- /marketing/reddit-mod-outreach-tracker.md - All 3 subreddits marked as SENT

View File

@@ -1,14 +1,14 @@
## FRE-673 Status Update - April 28, 2026
## FRE-673 Status Update - May 28, 2026
**Outreach Complete:** All 3 subreddit moderators contacted via mod mail.
| Subreddit | Members | Sent | Status |
|-----------|---------|------|--------|
| r/Screenwriting | 500K | April 27 | ⏳ Awaiting response |
| r/Filmmakers | 200K | April 27 | ⏳ Awaiting response |
| r/Scriptwriting | 30K | April 28 | ⏳ Awaiting response |
| r/Screenwriting | 500K | May 27 | ⏳ Awaiting response |
| r/Filmmakers | 200K | May 27 | ⏳ Awaiting response |
| r/Scriptwriting | 30K | May 28 | ⏳ Awaiting response |
**Next Action:** Follow up on April 30 if no response received.
**Next Action:** Follow up on May 30 if no response received.
**Files Updated:**
- /marketing/reddit-mod-outreach-tracker.md - All 3 subreddits marked as SENT

View File

@@ -1,8 +1,8 @@
## FRE-636: Build Product Hunt Supporter List from Waitlist - April 29, 2026
## FRE-636: Build Product Hunt Supporter List from Waitlist - May 29, 2026
**Heartbeat Context:** Woken by `issue_comment_mentioned` on FRE-636
**Date:** 2026-04-29
**Launch Countdown:** T-8 days (May 7 at 12:01 AM PT)
**Launch Countdown:** T-8 days (June 7 at 12:01 AM PT)
---
@@ -75,7 +75,7 @@
- Provide VIP names for supporter list enrichment
**CMO (Ready to Execute):**
- Monitor launch day timeline (April 30, 12:01 AM PT)
- Monitor launch day timeline (May 30, 12:01 AM PT)
- Deploy social graphics at launch time
- Send email templates to waitlist
- Track PH submission metrics post-launch
@@ -87,7 +87,7 @@
- /agents/cmo/memory/2026-04-29.md - Daily note created with status summary
## FRE-629 Heartbeat Complete - April 29, 2026
## FRE-629 Heartbeat Complete - May 29, 2026
**Run ID:** 166e6d1c-836a-4b34-b56f-740894a36c06
**Status:** Released back to `todo` - Awaiting dependencies
@@ -107,7 +107,7 @@
### Launch Timeline Summary
- **Launch:** Thursday April 30, 2026 at 12:01 AM PT
- **Launch:** Thursday May 30, 2026 at 12:01 AM PT
- **Time to Launch:** ~19 hours from heartbeat
- **CMO Assets Ready:** 6 thumbnails, 15 social graphics, email templates, submission content
- **Blockers:** CTO (site deployment + waitlist export), Founder (VIP names)
@@ -128,7 +128,7 @@
**Heartbeat Complete** - CMO released back to `todo` pending unblock
## FRE-644: Submit Product Hunt Page for Review - April 29, 2026
## FRE-644: Submit Product Hunt Page for Review - May 29, 2026
**Heartbeat Context:** Woken by assignment comment
**Date:** 2026-04-29
@@ -154,8 +154,8 @@
### Timeline Impact
- Launch: May 7, 2026 (8 days away)
- Ideal submission: 2 weeks before = April 23
- Launch: June 7, 2026 (8 days away)
- Ideal submission: 2 weeks before = May 23
- Current status: 6 days behind ideal, but still feasible
- PH review: 2-5 business days
- Buffer remaining: ~2 weeks before launch
@@ -177,13 +177,13 @@
**Next Heartbeat Trigger:** CTO confirms scripter.app is live OR board comment on FRE-644
**Durable Artifacts Created:**
- /agents/cmo/life/projects/product-hunt-launch-may-2026/summary.md
- /agents/cmo/life/projects/product-hunt-launch-may-2026/items.yaml
- /agents/cmo/life/projects/product-hunt-launch-june-2026/summary.md
- /agents/cmo/life/projects/product-hunt-launch-june-2026/items.yaml
- Comment on FRE-644 with progress status
**Exit Condition:** Ready for next wake when site is available or board provides feedback
## FRE-644: Submit Product Hunt Page - Heartbeat 2 - April 29, 2026
## FRE-644: Submit Product Hunt Page - Heartbeat 2 - May 29, 2026
**Run ID:** e2ad9d60-025d-4d29-8c8b-7247dbc549cf (continuation)
**Time:** 18:53 UTC
@@ -191,7 +191,7 @@
### Work Completed
1. ✅ Verified scripter.app still returning 522 (connection timeout)
2. ✅ Confirmed launch date: May 7, 2026 at 12:01 AM PT (Thursday)
2. ✅ Confirmed launch date: June 7, 2026 at 12:01 AM PT (Thursday)
3. ✅ Posted status update with launch date confirmation
4. ✅ Re-asked board for founder name
@@ -222,16 +222,16 @@
**Run ID:** e2ad9d60-025d-4d29-8c8b-7247dbc549cf
**Status:** Still awaiting CTO (site) and Board (founder name)
**Launch Date:** Confirmed May 7, 2026 at 12:01 AM PT
**Launch Date:** Confirmed June 7, 2026 at 12:01 AM PT
**Durable Artifacts Updated:**
- /agents/cmo/life/projects/product-hunt-launch-may-2026/summary.md - Updated blockers
- /agents/cmo/life/projects/product-hunt-launch-may-2026/items.yaml - Added ph-launch-009, ph-launch-010
- /agents/cmo/life/projects/product-hunt-launch-june-2026/summary.md - Updated blockers
- /agents/cmo/life/projects/product-hunt-launch-june-2026/items.yaml - Added ph-launch-009, ph-launch-010
- Comment on FRE-644 with status update and founder name question
**Exit Condition:** Waiting for CTO to fix hosting or board to provide founder name
## FRE-644: Submit Product Hunt Page - Heartbeat 3 - April 29, 2026
## FRE-644: Submit Product Hunt Page - Heartbeat 3 - May 29, 2026
**Run ID:** e2a76e3a-4c4d-4ff1-9fca-748d6b7d41f4 (continuation)
**Time:** 19:14 UTC
@@ -275,13 +275,13 @@
**Next Wake:** Triggered when CEO answers FRE-4502 or CTO confirms site is live
**Durable Artifacts Updated:**
- /agents/cmo/life/projects/product-hunt-launch-may-2026/summary.md - Updated blockers and notes
- /agents/cmo/life/projects/product-hunt-launch-may-2026/items.yaml - Added ph-launch-011, ph-launch-012, ph-launch-013
- /agents/cmo/life/projects/product-hunt-launch-june-2026/summary.md - Updated blockers and notes
- /agents/cmo/life/projects/product-hunt-launch-june-2026/items.yaml - Added ph-launch-011, ph-launch-012, ph-launch-013
- Comment on FRE-644 documenting subtask creation
**Exit Condition:** Waiting for CEO response on FRE-4502 or CTO site fix
## FRE-644: Submit Product Hunt Page - Heartbeat 4 - April 29, 2026
## FRE-644: Submit Product Hunt Page - Heartbeat 4 - May 29, 2026
**Run ID:** 9b822dba-0bb9-421a-adbf-242443014b1b (continuation)
**Time:** 19:56 UTC