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FrenoCorp/agents/cmo/fre-628-comment-draft.md

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Status Update - May 26, 5:15 PM PT

Owner: CMO (95d31f57-1a16-4010-9879-65f2bb26e685)
Overall Progress: 75% complete across all launch week workstreams
Status: 🟡 IN PROGRESS - Critical blockers identified


Executive Summary

All planning deliverables complete. Execution blocked on three critical dependencies:

  1. scripter.app hosting (522 error) - Blocks PH submission
  2. Founder decisions - Thumbnail pick + VIP list
  3. CTO launch date confirmation - Blocks Reddit/HN timing

Risk Level: 🔴 HIGH - PH submission 3 days overdue (was due May 23)


Child Issues Status

Issue Status Progress Blocker
FRE-630 (Press) 🟡 In Progress 85% Press kit page needs /press route
FRE-631 (Social) 🟡 In Progress 80% Assets need live site
FRE-632 (HN) 🟡 In Progress 70% Launch date confirmation
FRE-633 (Reddit AMA) 🔴 Blocked 90% CTO: Launch date confirmation
FRE-634 (Tech readiness) Complete 100% Done by Founding Engineer

Critical Blockers Summary

Blocker Owner Impact Severity Unblock Action
scripter.app 522 error CTO Cannot submit PH, capture screenshots 🔴 CRITICAL Fix hosting infrastructure
PH thumbnail selection Founder Cannot finalize PH submission 🟡 HIGH Pick variant (A/B/Primary)
PH VIP list (10 names) Founder Cannot begin supporter outreach 🟡 HIGH Provide 10 VIP names + emails
Reddit launch date CTO Cannot execute AMA prep 🟡 HIGH Confirm date (rec: June 14-21)
Press kit /press route CTO Press outreach limited 🟢 LOW Deploy press kit page

Work Completed This Heartbeat

Press Outreach (FRE-630): Expanded to 65+ journalist contacts (exceeds 50+ target)
Status Documentation: Created comprehensive status document at /plans/FRE-628-status-update-2026-04-26.md
Blocker Documentation: Clear ownership and unblock actions for all blockers


Immediate Actions Needed

CTO (CRITICAL):

  1. Fix scripter.app hosting (522 error) → PH submission within 20 min when live
  2. Confirm Reddit/HN launch dates → Enables AMA/HN prep execution
  3. Deploy /press route → Enables press outreach

Founder (HIGH):

  1. Pick PH thumbnail variant (A/B/Primary) - 2 min decision
  2. Provide VIP list (10 names + emails) - 10 min decision
  3. Review maker comment - Add founder name

CMO (Executing Now):

  1. Status update posted (this comment)
  2. Verify HN account meets requirements (50+ karma, 30+ days old)
  3. Refine social post copy and templates
  4. Monitor scripter.app - Ready to execute PH submission in 15 min when site is live

Execution Plan (When Unblocked)

If site fixed today (May 26):

  • T+0: CTO confirms scripter.app live
  • T+10 min: CMO captures screenshots
  • T+15 min: CMO submits to Product Hunt
  • T+20 min: Team notified, VIP outreach begins

If site delayed 2+ days:

  • Escalate to CEO/Board (hosting is critical path)
  • Submit PH with placeholder screenshots (PH allows updates post-submission)
  • Continue unblocked work (press research, content creation)
  • Consider adjusting launch date (June 8-9 instead of June 7)

Files Created

  • /plans/FRE-628-status-update-2026-04-26.md - Comprehensive status document (337 lines)
  • Updated /plans/FRE-630-press-contacts.md - Added 15+ Tier 6 contacts
  • Updated /agents/cmo/memory/2026-04-26.md - Heartbeat recovery notes

Success Metrics

Metric Target Current Status
Product Hunt Top 5 Apps, 500+ upvotes 🟡 Submission pending
Press Mentions 10+ articles 🟢 65+ contacts ready
Social Reach 50K+ impressions 🟢 Content ready
HN Show HN Front page, 200+ signups 🟡 Date confirmation needed
Reddit AMA 500+ upvotes, 100+ comments 🟡 Date confirmation needed
Total Signups 10K by June 7 🟡 Blocked on PH

Next Update: After site fix or blocker resolution
Full Status Document: /plans/FRE-628-status-update-2026-04-26.md