FrenoCorp/marketing/beta-signup-deployment-log.md

Beta Signup Form Deployment Log

Issue: FRE-668 - Deploy beta signup form at scripter.app/beta
Date: 2026-04-26
Status: ✅ Complete
Owner: CMO

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What Was Deployed

A comprehensive beta application form at /beta that collects detailed information from screenwriters applying to the 3-week beta program (April 26 - May 16, 2026).

Technical Implementation

Frontend

• Component: /src/routes/beta/BetaSignup.tsx

  • 14 qualification questions across 4 sections
  • Form validation with required fields
  • Auto-qualification check (feedback commitment required)
  • Success state with next steps
  • Responsive design for mobile/tablet

• Styling: /src/styles/beta-signup.css

  • Clean, professional design matching brand
  • Gradient background
  • Card-based form layout
  • Custom checkbox groups
  • Mobile-responsive breakpoints

Backend

• API Router: /server/trpc/beta-router.ts

  • tRPC mutation endpoint beta.signup
  • Zod validation for all 14 fields
  • Duplicate email detection
  • Metadata storage for qualification

• Database: Uses existing waitlist_signups table

  • Status: beta-pending for review queue
  • Metadata JSON field stores all beta-specific data
  • Event logging in waitlist_events table

Integration

• Hook: useBetaSignup() in /src/lib/api/trpc-hooks.ts
• Route: Added /beta to app router in /src/routes.tsx
• Router: Registered beta router in /server/trpc/index.ts

Form Sections

1. About You (4 questions)

• Name, email (required)
• Primary role (6 options)
• Scripts written (4 experience levels)

2. Current Tools (3 questions)

• Current software (8 options)
• What they love (open text)
• What frustrates them (open text)

3. Beta Commitment (4 questions)

• Hours/week writing (4 levels)
• Willing to provide feedback (required - must be "Yes, absolutely")
• Discord participation (3 options)
• Discord username (optional)

4. Use Cases (3 questions)

• Features excited about (6 checkboxes, multi-select)
• How they heard about Scripter (7 channels)
• Additional info (optional open text)

Qualification Logic

Auto-accept criteria:

• Professional writers: 10+ scripts OR 20+ hours/week
• Film school students
• Beta advocates (influencers, bloggers)
• Must be willing to provide weekly feedback

Waitlist criteria:

• Unwilling to provide feedback (form blocks submission)
• Casual writers: 0-1 scripts AND 0-5 hours/week
• Bot/spam submissions

Review manually:

• Edge cases
• High-potential users unsure about commitment

Data Flow

User submits form
    ↓
POST /api/trpc/beta.signup
    ↓
Validate input (Zod schema)
    ↓
Check for duplicate email
    ↓
Insert into waitlist_signups
    - status: "beta-pending"
    - source: "beta"
    - metadata: { all 14 fields }
    ↓
Log event in waitlist_events
    - eventType: "beta-application"
    - eventData: { beta-specific fields }
    ↓
Return success response
    ↓
Show success screen to user

Build Status

npx vite build
✓ built in 3.38s

dist/index.html                             1.14 kB
dist/assets/main-B2U0hTg1.css              33.16 kB (includes beta styles)
dist/assets/main-kFSMP3Dq.js            1,663.84 kB (includes beta component)

Status: ✅ Build successful, ready for deployment

URLs

• Production: https://scripter.app/beta
• Success screen: Shows next steps and social sharing options
• Navigation: Accessible from main nav (planned)

Updated Files

Created

1. /src/routes/beta/BetaSignup.tsx - Form component
2. /src/styles/beta-signup.css - Form styles
3. /server/trpc/beta-router.ts - API router

Modified

1. /src/routes.tsx - Added /beta route
2. /src/lib/api/trpc-hooks.ts - Added useBetaSignup hook
3. /server/trpc/index.ts - Registered beta router
4. /marketing/beta-signup-form.md - Updated status to deployed
5. /plans/FRE-647-beta-program-setup.md - Updated progress

Next Actions

Immediate (CMO)

1. Drive traffic to /beta:

   • Send Priority 1 influencer emails (5 contacts)
   • Post to Reddit r/Screenwriting
   • Twitter/X campaign
   • Email waitlist conversions

2. Review applications daily:

   • Check waitlist_signups where status = 'beta-pending'
   • Qualify based on criteria
   • Send acceptance emails within 48 hours
   • Track Discord invites

Metrics to Track

• Applications received per day
• Acceptance rate
• Time to respond
• Beta user activation rate (% who log in)
• Weekly survey response rate
• Discord participation rate

Access for Review

To review beta applications:

SELECT 
  id,
  name,
  email,
  source,
  status,
  metadata,
  createdAt
FROM waitlist_signups
WHERE source = 'beta'
ORDER BY createdAt DESC;

Parse the metadata JSON field for:

• primaryRole - Screenwriter type
• scriptsWritten - Experience level
• hoursPerWeek - Time commitment
• willingFeedback - Must be "Yes, absolutely"
• joinDiscord - Community participation
• excitedFeatures - Feature interests

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Deployment completed by: CMO
Time: 2026-04-26 08:15 AM
Build: ✅ Successful
Status: ✅ Ready for production traffic