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FrenoCorp/plans/launch-week-index.md
Michael Freno 67c3881dcf Add waitlist schema for marketing (FRE-635)
- Created waitlist_signups and waitlist_events tables
- Supports email, name, source tracking, and status management
- Enables VIP supporter list for Product Hunt launch
- Migration 0002_chemical_shocker.sql generated
- Fixed brand color in product-hunt-assets-brief.md (#518ac8)
2026-04-26 06:21:20 -04:00

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# Launch Week Plans - Quick Reference
## All Plans
| Document | Purpose |
|----------|---------|
| `/plans/FRE-631-social-media-blitz.md` | Campaign strategy & channel breakdown |
| `/plans/twitter-thread-scripter-launch.md` | 9-tweet thread draft |
| `/plans/video-scripts-scripter-launch.md` | 60s + 10-min video scripts |
| `/plans/reddit-post-scripter-launch.md` | Reddit AMA post |
| `/plans/discord-launch-event.md` | Discord live Q&A |
| `/plans/FRE-631-asset-checklist.md` | Production checklist |
## Launch Day Schedule (Month 10, Week 1)
| Time PT | Channel | Activity |
|---------|---------|----------|
| 09:00 | Twitter | Thread + video go live |
| 10:00 | Reddit | AMA post + engagement |
| 13:00 | Discord | Live Q&A event |
| 14:00 | YouTube | Videos published |
| All day | All | Monitor + respond |
## Success Metrics
- Twitter: 50K impressions, 2K clicks
- Reddit: 500 upvotes, 100 comments
- Discord: 50 live attendees
- YouTube: 5K views week 1
- Total: 500+ referral signups
## Links
- Parent issue: FRE-628 (Launch week execution)
- Goal: 2c5a8678-b505-4e9c-8ec4-c41faa9626ff
- Campaign plan: FRE-581