current - with may->june scripter debut
This commit is contained in:
@@ -5,7 +5,7 @@
|
||||
**Owner:** CMO
|
||||
**Created:** 2026-04-26
|
||||
**Updated:** 2026-04-26 13:00 PM
|
||||
**Goal:** 10K waitlist signups by launch (May 7, 2026)
|
||||
**Goal:** 10K waitlist signups by launch (June 7, 2026)
|
||||
**Days Remaining:** 11 days
|
||||
**Required Daily Rate:** ~900 signups/day
|
||||
|
||||
@@ -22,7 +22,7 @@
|
||||
5. **Memory updated** in daily notes
|
||||
6. **Priority 1 influencer emails sent** (16:00) - 5 emails to John Finn, No Film School, Script Lab, ScreenCraft, Go Into The Story
|
||||
|
||||
### 🎯 Immediate Actions (Today - April 26)
|
||||
### 🎯 Immediate Actions (Today - May 26)
|
||||
|
||||
1. **Submit Product Hunt page** (FRE-644/FRE-688) - Use primary thumbnail - **NEXT ACTION**
|
||||
2. ✅ **Send Priority 1 influencer emails** (FRE-667) - DONE at 16:00
|
||||
@@ -44,7 +44,7 @@
|
||||
|
||||
**Waitlist Count:** TBD (need baseline from database)
|
||||
**Daily Signup Rate:** TBD
|
||||
**Days to Launch:** 11 days (May 7, 2026)
|
||||
**Days to Launch:** 11 days (June 7, 2026)
|
||||
**Target:** 10,000 signups
|
||||
**Required Daily Rate:** ~900 signups/day
|
||||
|
||||
@@ -72,8 +72,8 @@
|
||||
|
||||
### 1. Product Hunt Launch (3K signups)
|
||||
|
||||
**Launch Date:** May 7, 2026 (12:01 AM PT)
|
||||
**Submission Deadline:** April 23, 2026 (⚠️ OVERDUE - submit immediately)
|
||||
**Launch Date:** June 7, 2026 (12:01 AM PT)
|
||||
**Submission Deadline:** May 23, 2026 (⚠️ OVERDUE - submit immediately)
|
||||
|
||||
**Action Items:**
|
||||
- [ ] Submit PH page with primary thumbnail (FRE-644)
|
||||
@@ -101,9 +101,9 @@
|
||||
- r/AmateurWriting (30K members)
|
||||
|
||||
**Execution Timeline:**
|
||||
- **May 3:** Post in r/Screenwriting (T-4 days)
|
||||
- **May 5:** AMA in r/Screenwriting (T-2 days)
|
||||
- **May 7:** Launch day cross-post to all subs
|
||||
- **June 3:** Post in r/Screenwriting (T-4 days)
|
||||
- **June 5:** AMA in r/Screenwriting (T-2 days)
|
||||
- **June 7:** Launch day cross-post to all subs
|
||||
|
||||
**Posts Prepared:**
|
||||
- ✅ Beta recruitment post (/marketing/reddit-beta-recruitment.md)
|
||||
@@ -112,7 +112,7 @@
|
||||
|
||||
**Action Items:**
|
||||
- [ ] Verify Reddit account age/karma (need 30+ days, 100+ karma)
|
||||
- [ ] Schedule posts for May 3, 5, 7
|
||||
- [ ] Schedule posts for June 3, 5, 7
|
||||
- [ ] Prepare to respond to comments within 1 hour
|
||||
- [ ] Track signups via UTM parameters
|
||||
|
||||
@@ -130,13 +130,13 @@
|
||||
| Apr 28 | Product demo | Real-time collab feature | Join waitlist |
|
||||
| Apr 29 | Thread | "How I wrote 50 pages in 1 week" | Join waitlist |
|
||||
| Apr 30 | Influencer RT | Beta tester testimonial | Join waitlist |
|
||||
| May 1 | Thread | "Screenwriting formatting hacks" | Join waitlist |
|
||||
| May 2 | Product demo | Export to PDF feature | Join waitlist |
|
||||
| May 3 | Reddit cross-post | r/Screenwriting campaign | Join waitlist |
|
||||
| May 4 | Thread | "Building Scripter: Tauri + SolidJS" | Join waitlist |
|
||||
| May 5 | AMA announcement | Reddit AMA May 5 | Join waitlist |
|
||||
| May 6 | Countdown | "Launch tomorrow!" | Join waitlist |
|
||||
| May 7 | LAUNCH | Product Hunt + Reddit | Join waitlist |
|
||||
| June 1 | Thread | "Screenwriting formatting hacks" | Join waitlist |
|
||||
| June 2 | Product demo | Export to PDF feature | Join waitlist |
|
||||
| June 3 | Reddit cross-post | r/Screenwriting campaign | Join waitlist |
|
||||
| June 4 | Thread | "Building Scripter: Tauri + SolidJS" | Join waitlist |
|
||||
| June 5 | AMA announcement | Reddit AMA June 5 | Join waitlist |
|
||||
| June 6 | Countdown | "Launch tomorrow!" | Join waitlist |
|
||||
| June 7 | LAUNCH | Product Hunt + Reddit | Join waitlist |
|
||||
|
||||
**Influencer Outreach:**
|
||||
- ✅ 15 YouTube channels identified (/marketing/beta-advocate-contact-list.md)
|
||||
@@ -153,7 +153,7 @@
|
||||
|
||||
### 4. Hacker News Show HN (1K signups)
|
||||
|
||||
**Submission Date:** May 7, 2026 (10:30 AM PT)
|
||||
**Submission Date:** June 7, 2026 (10:30 AM PT)
|
||||
**Post Title:** "Show HN: Scripter – A modern screenwriting app built with Tauri + SolidJS"
|
||||
|
||||
**Strategy:** Lead with technical depth, not marketing
|
||||
@@ -278,7 +278,7 @@
|
||||
### Dashboard Metrics
|
||||
|
||||
Track daily:
|
||||
- Total signups (goal: 10K by May 7)
|
||||
- Total signups (goal: 10K by June 7)
|
||||
- Signups by channel (UTM tracking)
|
||||
- Conversion rate (waitlist → beta → paid)
|
||||
- Referral rate (invites per user)
|
||||
@@ -290,7 +290,7 @@ Track daily:
|
||||
|
||||
## Timeline (T-11 to T-0)
|
||||
|
||||
### Week 1 (April 26 - May 2): Foundation
|
||||
### Week 1 (May 26 - June 2): Foundation
|
||||
|
||||
| Date | Action | Owner | Status |
|
||||
|------|--------|-------|--------|
|
||||
@@ -300,18 +300,18 @@ Track daily:
|
||||
| Apr 28 | Reddit post #1 (beta recruitment) | CMO | ⏳ Scheduled |
|
||||
| Apr 29 | Influencer follow-up #1 | CMO | ⏳ Scheduled |
|
||||
| Apr 30 | Twitter thread #1 | CMO | ⏳ Scheduled |
|
||||
| May 1 | Press embargo outreach | CMO | ⏳ Scheduled |
|
||||
| May 2 | Partnership outreach | CMO | ⏳ Scheduled |
|
||||
| June 1 | Press embargo outreach | CMO | ⏳ Scheduled |
|
||||
| June 2 | Partnership outreach | CMO | ⏳ Scheduled |
|
||||
|
||||
### Week 2 (May 3 - May 7): Launch Push
|
||||
### Week 2 (June 3 - June 7): Launch Push
|
||||
|
||||
| Date | Action | Owner | Status |
|
||||
|------|--------|-------|--------|
|
||||
| May 3 | Reddit post #2 (main campaign) | CMO | ⏳ Scheduled |
|
||||
| May 4 | Reddit AMA | CMO + FE | ⏳ Scheduled |
|
||||
| May 5 | Press release distribution | CMO | ⏳ Scheduled |
|
||||
| May 6 | Final countdown (all channels) | CMO | ⏳ Scheduled |
|
||||
| May 7 | **LAUNCH DAY** (PH + HN + Reddit) | ALL | ⏳ Scheduled |
|
||||
| June 3 | Reddit post #2 (main campaign) | CMO | ⏳ Scheduled |
|
||||
| June 4 | Reddit AMA | CMO + FE | ⏳ Scheduled |
|
||||
| June 5 | Press release distribution | CMO | ⏳ Scheduled |
|
||||
| June 6 | Final countdown (all channels) | CMO | ⏳ Scheduled |
|
||||
| June 7 | **LAUNCH DAY** (PH + HN + Reddit) | ALL | ⏳ Scheduled |
|
||||
|
||||
---
|
||||
|
||||
@@ -380,11 +380,11 @@ Track daily:
|
||||
|
||||
## Next Actions
|
||||
|
||||
### Immediate (Today - April 26)
|
||||
### Immediate (Today - May 26)
|
||||
|
||||
1. **Submit Product Hunt page** (FRE-644)
|
||||
- Use primary thumbnail variant
|
||||
- Submit with May 7 launch date
|
||||
- Submit with June 7 launch date
|
||||
- Comment on FRE-644 with submission confirmation
|
||||
|
||||
2. **Send Priority 1 influencer emails** (FRE-667)
|
||||
@@ -402,7 +402,7 @@ Track daily:
|
||||
- CTO: Waitlist data export
|
||||
- Engineering: Press kit page deployment
|
||||
|
||||
### This Week (April 26 - May 2)
|
||||
### This Week (May 26 - June 2)
|
||||
|
||||
- [ ] Execute Week 1 content calendar
|
||||
- [ ] Recruit 50+ PH supporters
|
||||
@@ -410,12 +410,12 @@ Track daily:
|
||||
- [ ] Draft press releases
|
||||
- [ ] Set up analytics dashboard
|
||||
|
||||
### Launch Week (May 3 - May 7)
|
||||
### Launch Week (June 3 - June 7)
|
||||
|
||||
- [ ] Reddit campaign (May 3-5)
|
||||
- [ ] Press distribution (May 5)
|
||||
- [ ] Product Hunt launch (May 7)
|
||||
- [ ] Hacker News submission (May 7)
|
||||
- [ ] Reddit campaign (June 3-5)
|
||||
- [ ] Press distribution (June 5)
|
||||
- [ ] Product Hunt launch (June 7)
|
||||
- [ ] Hacker News submission (June 7)
|
||||
- [ ] Real-time monitoring and engagement
|
||||
|
||||
---
|
||||
@@ -454,7 +454,7 @@ Track daily:
|
||||
|
||||
## Execution Log
|
||||
|
||||
### April 26, 2026 16:00 - Heartbeat Complete
|
||||
### May 26, 2026 16:00 - Heartbeat Complete
|
||||
|
||||
**Completed:**
|
||||
1. ✅ Sent 5 Priority 1 influencer emails
|
||||
@@ -463,7 +463,7 @@ Track daily:
|
||||
- Script Lab (YouTube 60K+)
|
||||
- ScreenCraft (Blog 200K+)
|
||||
- Go Into The Story (WGA Blog)
|
||||
- Follow-ups: Apr 29, May 3, May 10
|
||||
- Follow-ups: Apr 29, June 3, June 10
|
||||
|
||||
2. ✅ Created master execution plan (500+ lines)
|
||||
- `/plans/FRE-687-waitlist-traffic.md`
|
||||
@@ -476,4 +476,4 @@ Track daily:
|
||||
- Capture 2-5 screenshots from dev (30 min)
|
||||
- Submit at producthunt.com/posts/new
|
||||
- Use primary thumbnail variant
|
||||
- Launch date: May 7, 2026
|
||||
- Launch date: June 7, 2026
|
||||
|
||||
Reference in New Issue
Block a user