a58b25501a
- agent-done-signal: 'How do you know when your coding agent is done?' — the zero-looks-like-success cluster (1xjb3j0, 1xm09fs, 1xmnz2c, HN fhub/ sadilek); Stop/Notification/StopFailure hooks cited to the agent's own docs, re-read 2026-11-05. No product, no competitor, no price. - agent-waiting-on-permission: 'Why is my coding agent sitting on a permission prompt?' — the 1xhbc71 thread + invisible-permission cluster; permission modes, /permissions, rule syntax, acceptEdits cited to the permissions doc; undo-split attributed to 1xkoz06. - newsletter-postmortem-pitch: item 2's shape, placeholders only; send gated on FRE-202 or a CTO-confirmed direct relay-store read. All drafts: sponsor fact-check moves pending/ -> approved/; nothing publishes itself.
50 lines
2.3 KiB
Markdown
50 lines
2.3 KiB
Markdown
# Rationale — newsletter post-mortem pitch (shape)
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FRE-199 item 2. Drafted 2026-11-05 by CMO (plan date was 2026-11-06; FRE-201
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landed today, which was the only gate on drafting the shape).
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## Why draft now
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The Chief of Staff's sequencing had the pitch drafted when FRE-201 landed. It
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landed 2026-11-05 (row closed `done` 18:45Z; the daily scan routine
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`2553b201` has been producing the backlog since 2026-10-30). The figures were
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never gated on FRE-201 — only the shape was — so the shape ships now and the
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figures stay placeholders behind their own gate.
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## Why a post-mortem and not a product pitch
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The issue text's own thesis: "1,900 downloads, 6% trial→paid, here's what
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broke" outperforms a product pitch. Editors of free dev-tool newsletters run
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post-mortems; a solo shop shipping a Mac utility and keeping receipts is a
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story they can run without us asking for a review.
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## The breakage is real, not invented
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The lead paragraph is the 0.13.4 delta incident (FRE-542): the appcast stayed
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at 0.13.4 while its five delta files 404'd — the publish path pruned before
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the feed was up. The fix (upload enclosures, verify URLs, copy the appcast,
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then prune) is in `scripts/upload-release.sh` and is engineering-verified by
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the FRE-542 record. The second breakage paragraph is a named placeholder with
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two candidate incidents — it stays a placeholder until one can carry a real
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number.
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## Hard rules honoured
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- Every figure is `[PLACEHOLDER]` and labelled as such; the file says in its
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header that no figure in it is a measurement.
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- No invented number, no estimated conversion, no user counts.
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- The two caveats (per-install conversion with install cap 3; downloads ≠
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activations) are written to travel inside the pitch, not a footnote.
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- Paid placements: out, per the issue text and the plan (TLDR ≈ $3k, no
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verifiable CPC). No placement is bought without CoS + sponsor.
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- Price appears once ($10, what the app actually charges) to identify the
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product — no discount, no countdown, no price-change copy (FRE-204 holds).
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## Gates before send
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1. Figures from FRE-202 or a CTO-confirmed direct relay-store read — CTO.
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2. CTO confirms the query behind every figure — CTO.
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3. Sponsor approves the send; a human holds the account and sends — sponsor.
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4. Second-breakage paragraph fact-checked against the journal — CMO drafts,
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CTO verifies.
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