4.5 KiB
4.5 KiB
Pre-Launch Social Teasers (Wednesday 20:00 PT)
Issue: FRE-688
Owner: CMO
Send Time: Wednesday 20:00 PT (April 29, 2026)
Audience: Twitter/X, LinkedIn, Instagram Stories
Status: ✅ Ready to post (awaiting CTO confirmation)
Twitter/X Thread (20:00 PT)
Tweet 1/3
Tomorrow changes everything for screenwriters.
After 2 years of building, testing, and iterating with 8,742+ writers...
Scripter launches on Product Hunt at 12:01 AM PT.
Here's what we're bringing to the table 🧵
Tweet 2/3
The Problem:
- Final Draft: $250, hasn't updated in a decade
- WriterDuet: Better, but still feels like 2015
- Google Docs: Flexible, but no screenplay formatting
The Solution:
✨ Built for 2026
✨ 33% faster than the competition
✨ Free to start (yes, really)
Tweet 3/3
What's next:
12:01 AM PT: We go live on Product Hunt
12:01 AM - 4:00 AM: I'm online answering every question
Try free tomorrow: scripter.app
Set your alarms, writers. ⏰
#Screenwriting #ProductHunt
Engagement Plan:
- Reply to every comment within 10 minutes
- Retweet anyone sharing the thread
- Pin tweet for 24 hours
LinkedIn Post (20:00 PT)
Tomorrow at 12:01 AM PT, we're launching Scripter on Product Hunt.
Two years ago, I sat in a coffee shop trying to write my first screenplay. I had three tools open:
1. Final Draft (for formatting)
2. Google Docs (for collaboration)
3. Excel (for tracking character arcs)
That's when it hit me: screenwriting tools in 2026 should not feel like they're from 1996.
So we built Scripter.
✨ Real-time collaboration (like Google Docs for screenplays)
✨ Industry-standard formatting (WGA-approved)
✨ Built-in analytics (character count, scene breakdown)
✨ Export to PDF, Final Draft, Fountain
✨ Web + Mac + Windows + Mobile
And here's the kicker: it's free to start. No credit card required.
Tomorrow, we launch on Product Hunt. If you're a writer, filmmaker, or just love creative tools, I'd love for you to check it out.
scripter.app - Live tomorrow at 12:01 AM PT
Would love your feedback when we go live!
#Screenwriting #ProductLaunch #SaaS #WritingCommunity
Visual: Add screenshot of Scripter editor interface (1200x627px)
Instagram Story (20:00 PT)
Story 1/3
Visual: Teaser graphic with countdown Text: "Tomorrow. 12:01 AM PT. Something's launching." Sticker: Countdown to Thursday 12:01 AM PT
Story 2/3
Visual: Scripter editor screenshot (blurred) Text: "Built for screenwriters. By screenwriters." Sticker: Poll - "Are you a writer?" (Yes/No)
Story 3/3
Visual: Logo + tagline Text: "Scripter. Tomorrow. scripter.app" Sticker: Link to scripter.app
Discord Announcement (20:30 PT)
🚀 **Launch Countdown: 4 Hours**
Hey everyone!
Scripter officially launches on Product Hunt tomorrow at 12:01 AM PT.
As members of our Discord community, you're getting first dibs.
**What to expect:**
- Free access to Scripter (no credit card required)
- Direct line to the founding team
- Voice of the customer in product decisions
**Tomorrow's Plan:**
- 12:01 AM PT: Launch on Product Hunt
- 12:01 - 4:00 AM PT: I'm online in the Discord answering questions
- 10:00 AM PT: AMA in #general
Set your alarms. This is going to be good. 🎬
👉 [scripter.app](https://scripter.app)
- Team Scripter
Success Metrics
| Platform | Metric | Target | Actual |
|---|---|---|---|
| Twitter/X | Impressions | 25K+ | TBD |
| Twitter/X | Retweets | 50+ | TBD |
| Twitter/X | Link Clicks | 500+ | TBD |
| Impressions | 10K+ | TBD | |
| Engagement | 200+ | TBD | |
| Story Views | 5K+ | TBD | |
| Discord | Active Members | 100+ | TBD |
Pre-Post Checklist
- CTO confirms scripter.app is live and stable
- All graphics uploaded to social scheduling tool
- Twitter thread drafted and ready
- LinkedIn post drafted with visual
- Instagram stories created in Meta Business Suite
- Discord announcement drafted
- Team briefed on response protocol
- UTM parameters verified for all links
Post-Post Actions
- Monitor engagement across all platforms
- Respond to every comment within 10 minutes
- Retweet/share supportive posts
- Track link clicks with UTM parameters
- Update FRE-688 with social metrics
- Prepare launch day posts (12:01 AM PT Thursday)
Status: ✅ Ready to post once CTO confirms hosting stability
Owner: CMO
Next: Post at 20:00 PT Wednesday (April 29, 2026)