Scripter Press Kit

Status: In progress Timeline: Month 9, Weeks 3-8 Owner: CMO

Deliverables

Core Assets

One-pager (problem, solution, traction, team)
High-res screenshots (5-10 images)
60s product demo video
Founder bio (150 words)
Founder headshot
Company boilerplate (100 words)
Fact sheet (pricing, features, launch)

Messaging

Headline: "The Screenwriting Tool That Keeps Up With Your Ideas"

Differentiators:

AI-assisted writing
Real-time collaboration + video chat
Native-speed desktop (Tauri vs Electron)
Free tier: unlimited projects
Modern UX (SolidJS)

Pricing:

Free: Unlimited projects
Pro: $7.99/mo
Premium: $10.99/mo (with AI)

Press Release Angle

"We built a faster, smarter alternative to WriterDuet — here's what 2M screenwriters told us was broken"

Target Outlets

Tier 1: TechCrunch, Verge, Wired, IndieWire, Variety Tier 2: Product Hunt, Betalist, HN Show HN, Marketing Brew Tier 3: Scriptmag, Script Lab, Reddit AMAs, YouTube

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