moving things to specific repos

- 22 sections: user accounts, loans, fees, collections, arbitration
- Platform fee: 1% lender origination, 2% borrower transaction
- Late fee:  or 5% after 5-day grace; default at 90 days
- Delaware law, binding arbitration, class action waiver
- Full risk disclosures for peer-to-peer lending

agents/ceo/memory/2026-03-22.md

@@ -0,0 +1,55 @@
+# 2026-03-22 Daily Notes
+
+## Today
+
+**22:16 UTC** - Completed FRE-483 Terms of Service document
+
+### Task: FRE-449 - Micro Lending App
+- Checked out task
+- Created subtasks:
+  - FRE-450: Technical Plan (CTO)
+  - FRE-451: Marketing Plan (CMO)
+- Wrote business plan: plans/micro_lending_business_plan_2026-03-22.md
+- Board confirmed design docs exist (they were the plans themselves)
+- Broke down into 6 implementation subtasks (FRE-452 to FRE-457)
+- All subtasks assigned to CTO
+
+### Subtasks Created
+| ID | Title | Priority | Status |
+|----|-------|----------|--------|
+| FRE-452 | Design System: UI/UX Specification | high | todo |
+| FRE-453 | Database: Drizzle ORM + Turso | high | todo |
+| FRE-454 | Auth: Clerk Integration | high | todo |
+| FRE-455 | Backend APIs: Loans/Users/Transfers | high | todo |
+| FRE-456 | Web Frontend: SolidStart | medium | todo |
+| FRE-457 | iOS App: SwiftUI | medium | todo |
+
+### Dependency Chain
+FRE-453 → FRE-454 → FRE-455 → FRE-456 + FRE-457
+FRE-452 (design) blocks FRE-456
+
+### Team Status
+- CTO: f4390417-0383-406e-b4bf-37b3fa6162b8
+- CMO: 95d31f57-1a16-4010-9879-65f2bb26e685 (paused)
+- CMO is paused - marketing subtasks deferred
+
+### FRE-473: Scope AI features
+- Completed scoping for Lendair AI features
+- 6 potential paid AI features identified
+- Top 3 for MVP: Loan Matching, Trust Score, Risk-Adjusted Returns
+- Plan: plans/micro_lending_ai_features_2026-03-22.md
+
+### Decisions
+- Targeting unbanked/underbanked markets for micro lending
+- Kenya as first market for MVP
+- Transaction fees + premium features as revenue model
+- AI features: bundle model, ~$5-15/month subscription
+
+### FRE-482: Terms of Service, ID collection etc
+- Created 4 subtasks (FRE-483 to FRE-486)
+- **FRE-483 DONE**: Drafted comprehensive ToS document
+  - Platform fee: 1% lender origination, 2% borrower transaction
+  - Late fee: $5 or 5% after 5-day grace; default at 90 days
+  - Delaware law, binding arbitration, class action waiver
+  - Full risk disclosures for peer-to-peer lending
+- Remaining subtasks: FRE-484 (ID verification), FRE-485 (credit score), FRE-486 (bank linking)

agents/cmo/memory/2026-03-22.md

@@ -0,0 +1,35 @@
+# 2026-03-22
+
+## Timeline
+
+- **CMO heartbeat run**: Woke up with task FRE-451 (Marketing Plan: Micro Lending App) assigned to me
+- **Checked out** FRE-451, status `todo` → `in_progress`
+- **Reviewed** parent issue FRE-449 (Micro Lending) and technical plan FRE-450
+- **Researched** project structure at `/home/mike/code/lendair/` — confirmed iOS + web + plans directories
+- **Created** `plans/FRE-451.md` — comprehensive 12-section marketing plan
+- **Attached** plan document to issue via `PUT /api/issues/{id}/documents/plan`
+- **Closed** FRE-451 with status `done` and detailed completion comment
+
+## What's Done
+
+- [x] FRE-451: Marketing Plan for Lendair — COMPLETE
+
+## Current State
+
+- All open issues in company reviewed
+  - FRE-449 (Micro Lending, parent): in_progress, CEO assigned
+  - FRE-450 (Technical Plan, CTO): in_progress, CTO working on it
+  - FRE-451 (Marketing Plan, CMO): **done** — this was my only assigned task
+
+## Notes
+
+- Company prefix is `FRE` (FrenoCorp)
+- Project workspace is `/home/mike/code/lendair` — primary workspace is `lendair` folder
+- No other CMO tasks currently assigned
+- Will await further assignments from CEO/board
+
+## Next Time
+
+- FRE-449 parent issue may need subtasks created once tech/marketing plans are approved
+- May need to coordinate on design spec (not yet assigned — may fall under CMO or a design agent)
+- Landing page copy and brand identity direction are my immediate execution priorities once CEO briefs me

agents/cto/memory/2026-03-22.md

@@ -0,0 +1,17 @@
+# 2026-03-22
+
+## CTO Heartbeat Log
+
+### Tasks Worked
+- Breaking down FRE-455 (Backend APIs) into discrete subtasks per board request
+- Created subtasks: FRE-476 (Users), FRE-477 (Loans), FRE-479 (Transfers), FRE-480 (Notifications), FRE-478 (Root Router)
+- Created FRE-481 (Database Schema Test Suite) for missing tests on FRE-453
+
+### Oversight
+- Open issues: 2 in_progress (FRE-453, FRE-455), 10 in_review (code review pipeline healthy), 4 todo (AI features)
+- Code review pipeline: 10 items in review - good flow
+
+### Notes
+- FRE-455 has been broken down per board request "Break this down into more discrete steps as individual issues"
+- FRE-453 code review flagged missing test suite - created FRE-481 to address
+- Two AI features (FRE-474, FRE-475) are assigned but not yet started

agents/security-reviewer/MEMORY.md

@@ -0,0 +1,34 @@
+# Security Reviewer Memory
+
+## Heartbeat Summary 2026-03-21
+
+### Issues Reviewed and Resolved
+
+- **FRE-439** (Test: Route System) — `done`
+  - Verified security fixes in RouteService.swift: deleteRoute, updateRouteVisibility, incrementViewCount now require userId and verify ownership
+  - Call sites verified: PublicRouteView.swift:43, RouteShareSheet.swift:90
+  - Rate limiting: 3 increments/minute per user-route pair on view count
+
+- **FRE-437** (Test: Workout Tracking Service) — `done`
+  - No security issues found
+  - WorkoutTrackingService: user data isolated by userId in all repository queries
+  - NessaSyncService: uses authenticated user ID for all sync
+  - SocialService: checks ownership before comment deletion
+  - GRDB query builder prevents SQL injection
+
+- **FRE-445** (Test: Onboarding) — `in_review`, reassigned to Code Reviewer
+  - Tests are superficial: every test asserts only `XCTAssertNotNil(view)`
+  - Missing: navigation flow, button behavior, permission tests, state persistence, edge cases
+  - Code Reviewer to provide implementation guidance
+
+### Known Security Concerns (Lower Priority)
+
+- GPX/TCX import has no file size limit (RouteImportService.swift)
+- In-memory rate limit stores don't persist across app restarts
+- Rate limit store tokens grow unbounded (RouteService, RouteSuggestionService)
+
+### Pattern
+
+- Reviewer assigned as "security reviewer" but tasks include general test writing (from CTO)
+- Code Reviewer (f274248f) handles test quality reviews; I handle security of underlying code
+- Always verify production code security, not just test quality

agents/security-reviewer/memory/2026-03-21.md

@@ -0,0 +1,45 @@
+# 2026-03-21 - Security Review Work
+
+## Tasks Completed
+
+### FRE-438: Test: Plan System
+- **Status**: ✅ Done (no issues)
+- Reviewed: PlanRepositories.swift, PlanUploadViewModel.swift, PlanDiscoveryViewModel.swift
+- **Findings**: No security issues. GRDB parameterized queries, proper auth checks.
+
+### FRE-441: Test: Social Features (Clubs & Challenges)
+- **Status**: ✅ Done (no issues)
+- Reviewed: SocialRepositories.swift, ClubRepositories.swift, AdditionalRepositories.swift
+- **Findings**: No security issues. Proper SQL binding throughout.
+
+### FRE-427: Feature: HIIT Workout Plan Execution
+- **Status**: ✅ Done (no issues)
+- Reviewed: HIITPlan.swift, HIITExecutionViewModel.swift, HIITExecutionView.swift, HIITIntervalCard.swift
+- **Findings**: No security concerns. Client-side timer only.
+
+### FRE-442: Test: Auth & Account
+- **Status**: Already completed before today
+- **Note**: Critical issue (SecureStorage using UserDefaults) was fixed by another agent before my review
+
+## Key Observations
+
+1. **Nessa codebase** uses GRDB for database operations - proper parameterized queries throughout
+2. **SQL injection protection**: All repository methods use GRDB's type-safe query builder or proper SQL arguments binding
+3. **Authorization**: Delete operations verify user ownership before proceeding
+4. **HIIT feature**: Pure client-side workout timer, no security surface
+
+## 2026-03-21 - Second heartbeat (evening)
+
+### FRE-443: Test: Sync & Data
+- **Status**: Already reviewed earlier today (no code changes since)
+- My security review comment (most recent) assigned back to Code Reviewer with:
+  - 6 code quality issues (compilation errors, broken mock injection)
+  - 5 source code security findings (no retry logic, unencrypted offline maps, no deduplication, privacy override, Sendable concern)
+- Code Reviewer then submitted back to me for final verification, but no changes made
+- No new assignments in inbox — exiting cleanly
+
+## Company Context
+
+- Company: FrenoCorp
+- Working in project for Nessa fitness app (iOS/Swift)
+- CTO is chainOfCommand manager

agents/security-reviewer/memory/2026-03-22.md

@@ -0,0 +1,19 @@
+# 2026-03-22 - Daily Notes
+
+## Heartbeat 17:15 UTC
+
+### Security Reviews Completed
+
+**FRE-463 (iOS Screens: Main Navigation and Home)** - APPROVED, marked done
+- All 6 prior issues (2 HIGH, 3 MEDIUM, 1 LOW) verified fixed
+- Keychain accessibility, shared TRPCService, balance placeholder, JSON encoding, user enumeration, debug prints all confirmed fixed
+
+**FRE-469 (Clerk Webhook Handlers)** - PARTIALLY APPROVED, assigned back to Code Reviewer
+- 1 MEDIUM: `deletedAt: Date.now()` uses milliseconds, should be seconds (clerk.ts:96)
+- 1 LOW: No rate limiting on webhook endpoint (informational, infrastructure concern)
+- Good: HMAC-SHA256 signature verification, timingSafeEqual, 5-min timestamp window, upsert logic, soft delete
+
+### Notes
+- Company ID: e4a42be5-3bd4-46ad-8b3b-f2da60d203d4 (FrenoCorp)
+- My agent ID: 036d6925-3aac-4939-a0f0-22dc44e618bc
+- Company prefix: FRE

plans/ASO_STRATEGY_Life_and_Lineage.md

@@ -1,95 +0,0 @@
-# Life and Lineage: App Store Optimization Strategy
-
-## ASO Objectives
-
-### Primary Goals
-**Organic Downloads**: +300% in 3 months (driven by improved discoverability)
-**Keyword Rankings**: Top 10 for "Dungeon Crawler", "RPG", "Life Sim", "Roguelike"
-**Conversion Rate**: 25% (Target improvement from current baseline)
-**Market Expansion**: Initial focus on English-speaking markets (US, UK, CA, AU)
-
-### Success Metrics
-**Search Visibility**: 50% increase in impressions for target keywords
-**Download Growth**: 30% MoM organic growth
-**Rating Improvement**: 4.5+ average rating (essential for conversion)
-**Competitive Position**: Top 50 in RPG/Simulation category
-
-## Market Analysis
-
-### Competitive Landscape
-**Direct Competitors**: Stardew Valley (Life Sim/Farming + Combat), Archero (Roguelike/Dungeon), BitLife (Life Sim mechanics)
-**Keyword Opportunities**: "Dungeon RPG with Life Sim elements", "Offline Roguelike", "Pixel Art RPG"
-**Positioning Strategy**: Unique blend of intense dungeon crawling (PvP, Loot) with meaningful life/lineage simulation. "Build a dynasty, conquer the dungeon."
-
-### Target Audience Insights
-**Primary Users**: Mobile gamers seeking depth (RPG + Sim hybrid), fans of progression systems.
-**Search Behavior**: Searches for "best offline rpg", "roguelike dungeon crawler", "life simulation games".
-**Decision Factors**: Gameplay depth (replayability), visual style (pixel art/retro appeal), fair monetization (no P2W perception).
-
-## Optimization Strategy
-
-### Metadata Optimization
-
-**App Title (iOS/Android)**: 
-*   **Draft 1**: Life and Lineage: RPG Sim
-*   **Draft 2**: Life & Lineage - Dungeon RPG
-*   **Recommendation**: **Life and Lineage: RPG & Sim** (Balances brand + top keywords)
-
-**Subtitle (iOS) / Short Description (Android)**:
-*   **iOS Subtitle**: Build a Dynasty. Conquer Dungeons.
-*   **Android Short Description**: Combine intense dungeon crawling with deep life simulation. Build your lineage today!
-
-**Long Description Structure**:
-1.  **Hook**: "What if your dungeon crawler had consequences for generations? Welcome to Life and Lineage."
-2.  **Key Features**:
-    *   **Deep Dungeon Crawling**: Procedurally generated levels, intense combat, epic loot.
-    *   **Life Simulation**: Build a home, raise a family, pass down traits to your heirs.
-    *   **PvP Arena**: Test your lineage against other players in quick-match battles.
-    *   **Progression**: Seasonal Battle Pass, crafting, and endless character growth.
-3.  **Social Proof**: "Join thousands of players building their legacy." (Placeholder until reviews accumulate).
-4.  **Call to Action**: "Download now and start your lineage!"
-
-### Visual Asset Strategy
-
-**App Icon**:
-*   **Concept A**: Pixel art character face (heroic) with dungeon background.
-*   **Concept B**: Split face (Human/Monster or Peaceful/Combat) to show duality.
-*   **Recommendation**: Test Concept A vs B. Ensure high contrast and vibrant colors.
-
-**Screenshots**:
-1.  **Hero Shot**: "Dungeon Crawling Meets Life Sim" - Split screen showing combat and family/home.
-2.  **Combat**: "Intense Action & Loot" - Showcasing a boss fight or rare drop explosion.
-3.  **Life Sim**: "Build Your Legacy" - Showing housing, family tree, or heir system.
-4.  **Progression**: "Deep Skill Trees & Crafting" - UI shot showing depth.
-5.  **PvP/Social**: "Battle for Glory" - PvP matchmaking screen or victory.
-
-**Preview Video (15-30s)**:
-*   **0-3s**: Fast montage of combat and life sim moments (Hook).
-*   **3-15s**: "Fight" -> "Build" -> "Survive" text overlays with matching gameplay.
-*   **15-25s**: Show the "Lineage" mechanic (character aging/passing torch).
-*   **25-30s**: CTA "Start Your Lineage".
-
-### Localization Plan
-**Target Markets**: English (Primary). Future: Spanish, Portuguese (Brazil), French, German, Japanese, Korean, Chinese (Simplified).
-**Cultural Adaptation**: Ensure character art styles resonate (e.g., anime-style for Asia if applicable).
-
-## Testing and Optimization
-
-### A/B Testing Roadmap
-**Phase 1 (Launch/Early)**:
-*   **Icon Test**: Hero Face vs. Sword/Shield Icon.
-*   **Screenshot Order**: Combat first vs. Life Sim first.
-
-**Phase 2 (Growth)**:
-*   **Video**: Gameplay-heavy vs. Cinematic trailer.
-*   **Short Description**: Feature-focused vs. Benefit-focused.
-
-### Performance Monitoring
-**Weekly**: Track keyword rankings for "RPG", "Dungeon", "Sim". Monitor conversion rate changes after updates.
-**Monthly**: Review competitor moves (updates, feature changes) and adjust keyword strategy.
-
----
-
-**App Store Optimizer**: 484e24be-aaf4-41cb-9376-e0ae93f363f8
-**Strategy Date**: 2026-03-14
-**Implementation**: Ready for execution alongside Engagement Growth Plan (Phase 1-4).

plans/engagement_growth_plan_2026-03-09.md

@@ -1,109 +0,0 @@
-# Engagement Growth Plan: $5 → $5,000 MRR
-
-**Current State:** $5-10/month IAP revenue  
-**Target:** $5,000/month (500x growth)  
-**Timeline:** 90 days to $1,000, 6 months to $5,000  
-
----
-
-## Phase 1: Early-Game Retention (Weeks 1-2)
-
-**Problem:** Players drop off before experiencing core value
-
-**Actions:**
-1. **First-Play Tutorial Overhaul**
-   - Reduce tutorial time from 5min → 90 seconds
-   - Frontload the "wow" moment (first dungeon clear, first gear drop)
-   - Add skip option for returning players
-
-2. **Day 1-7 Engagement Loop**
-   - Daily login rewards with escalating value (Day 7 = premium currency)
-   - Push notification: "Your dungeon energy refilled"
-   - New player "Welcome Pass" - complete 10 tasks, get rare item
-
-3. **PvP Quick Match (Revive Previous Work)**
-   - Match new players within 30 seconds
-   - AI backfill if queue time > 15s
-   - First 5 PvP matches grant bonus rewards
-
----
-
-## Phase 2: Dungeon Gameplay Improvements (Weeks 3-4)
-
-**Problem:** Moment-to-moment gameplay feels repetitive
-
-**Actions:**
-1. **Combat Pacing**
-   - Reduce ability cooldowns by 20% (test in A/B)
-   - Add combo system: 3+ hits = damage multiplier
-   - Visual feedback: screen shake, hit pause frames
-
-2. **Encounter Variance**
-   - 3 new enemy types per existing dungeon
-   - Elite enemies with affixes ("Swift", "Armored", "Explosive")
-   - Random mini-boss spawns (10% chance)
-
-3. **Loot Satisfaction**
-   - Guaranteed rare drop every 5th dungeon
-   - Visual loot explosion effect
-   - Compare gear popup (green arrows for upgrades)
-
----
-
-## Phase 3: Content Expansion (Weeks 5-8)
-
-**Problem:** Not enough content to retain players long-term
-
-**Actions:**
-1. **Dungeon Extensions**
-   - Extend current 3 dungeons to 5 floors each (from 3)
-   - Add 2 new dungeon themes: "Frozen Caverns", "Clockwork Tower"
-   - Each dungeon = 20+ unique room layouts
-
-2. **Progression Systems**
-   - Achievement system with currency rewards
-   - Seasonal battle pass ($9.99)
-   - Guild system for social retention
-
-3. **Endgame Content**
-   - Weekly leaderboard dungeons
-   - Hard mode with 2x rewards
-   - Infinite dungeon (roguelike progression)
-
----
-
-## Phase 4: Monetization Optimization (Ongoing)
-
-**Current:** ~$5-10/month  
-**Target Mix:**
-- 70% from battle passes + cosmetics
-- 25% from convenience (energy refills, storage)
-- 5% from gacha/loot boxes
-
-**IAP Offerings:**
-1. **Energy System** - Free players get 10 dungeons/day, $4.99 for unlimited
-2. **Starter Pack** - $4.99 one-time (high value, 40% conversion target)
-3. **Battle Pass** - $9.99/season with exclusive cosmetics
-4. **Cosmetics** - $2.99-$14.99 character/weapon skins
-5. **VIP Membership** - $14.99/month (daily currency, exclusive dungeon)
-
----
-
-## Metrics to Track
-
-| Metric | Current | 30d Target | 90d Target |
-|--------|---------|------------|------------|
-| D1 Retention | ? | 45% | 50% |
-| D7 Retention | ? | 20% | 25% |
-| Avg Session | ? | 12 min | 15 min |
-| ARPDAU | ? | $0.05 | $0.15 |
-| Monthly IAP | $5-10 | $500 | $2,000 |
-
----
-
-## Immediate Next Steps
-
-1. **Audit current analytics** - Need baseline retention/monetization data
-2. **A/B test tutorial changes** - Measure D1 retention impact
-3. **Design battle pass structure** - 8-week season planning
-4. **Prioritize PvP matchmaking** - Quick wins for engagement

plans/nessa_profitability_plan_2026-03-09.md

@@ -1,165 +0,0 @@
-# Ness Profitability Plan
-
-**Date:** 2026-03-09
-**Updated:** 2026-03-09 (v2 - board feedback incorporated)
-**Owner:** CEO
-**Task:** FRE-74
-**Target:** $10k MRR
-
----
-
-## Executive Summary
-
-Reaching $10k MRR with a Strava competitor requires **focused differentiation**, not feature parity. Strava is a mature product with 100M+ users and $250M+ revenue.
-
-**Board directive:** At least half of Strava's premium features must be free for users (only features requiring third-party APIs or expensive compute can be paid).
-
-**Strategic thesis:** Win on **community and accessibility** with more free features than Strava. Target the underserved casual fitness market.
-
----
-
-## Current State Assessment
-
-### What We Have
-- iOS SwiftUI app with basic activity tracking
-- Clean codebase, modern architecture
-- Team: CTO, Atlas (Founding Engineer), Claude (Senior Engineer), Hermes (Junior Engineer), Intern
-
-### What Strava Has
-- 100M+ registered users
-- $250M+ annual revenue
-- Segments, routes, clubs, challenges, social features
-- Wearable integrations (Garmin, Apple Watch, Fitbit)
-- Premium: $11.99/month or $79.99/year
-
----
-
-## Revenue Model (Revised per Board Feedback)
-
-### Pricing Strategy
-| Tier | Price | Features |
-|------|-------|----------|
-| Free | $0 | Everything except: route planning, AI features, offline maps |
-| Plus | $4.99/mo | Route planning, offline maps, advanced segments |
-| Pro | $9.99/mo | AI training plans, premium challenges, priority support |
-
-### Free Features (No third-party cost)
-- Segment leaderboards (our data)
-- Segment results & filtering
-- Custom goals
-- Training log
-- Cumulative stats
-- Heart rate zones
-- Workout/pace analysis
-- Route creation (basic)
-- Group challenges
-- Live activity data
-- Weather display
-- Custom app icons
-
-### Paid Features (Third-party/expensive compute)
-- Suggested routes (routing API)
-- AI training plans
-- Personal heatmaps
-- Offline route maps (storage)
-- Fitness & freshness (compute)
-- Matched activities (routing)
-- Training plans (content/AI)
-- Priority support
-
-### MRR Targets
-- **Month 3:** 750 Plus users = $3,750 MRR
-- **Month 6:** 1,500 Plus users = $7,500 MRR  
-- **Month 12:** 2,000 users (mix Plus/Pro) = $10,000 MRR
-
----
-
-## The Winning Strategy
-
-### Phase 1: MVP Launch (Months 1-2)
-**Focus:** Core tracking + friendly social
-
-#### Must-Have Features (Revenue-Driving)
-1. **Activity Tracking** - GPS, pace, distance, duration (keep simple)
-2. **Activity Feed** - See friends' activities (not Strava's complex feed)
-3. **Kudos & Comments** - Simple engagement
-4. **User Profiles** - Bio, stats, activity history
-5. **Follow System** - Find and follow friends
-
-#### Skip for Now (Can Add Later)
-- Segments/leaderboards (complex, not revenue-critical)
-- Route planning (Phase 2)
-- Clubs/groups (Phase 2)
-- Wearable integration (Phase 3)
-
-### Phase 2: Community Growth (Months 3-6)
-**Focus:** Viral loops + retention
-
-1. **Clubs** - Simple club creation, join requests
-2. **Monthly Challenges** - SaaS-generated official challenges
-3. **1v1 Challenges** - Challenge friends directly
-4. **Share to Social** - Easy share to Instagram/Stories
-5. **Invite System** - Text/email invites with tracking
-
-### Phase 3: Differentiation (Months 6-12)
-**Focus:** Features Strava can't easily match
-
-1. **AI Training Plans** - Personalized plans based on goals
-2. **Local Race Discovery** - Integration with race calendars
-3. **Beginner Mode** - Guided runs/workouts for new users
-4. **Family Plans** - Share with family members
-5. **Community Events** - Virtual races, charity challenges
-
----
-
-## Why This Works
-
-### Differentiation vs. Feature Parity
-| Strava | Ness (Our Approach) |
-|--------|-------------------|
-| Elite athlete focus | Casual fitness focus |
-| $11.99/month | $4.99/month |
-| Complex features | Simple, friendly |
-| Segments/leaderboards | Community/challenges |
-| Wearables-first | Phone-first |
-
-### Why We'll Win
-1. **Price:** 60% cheaper than Strava
-2. **Simplicity:** Lower barrier to entry
-3. **Community:** Friend-focused, not stranger-focused
-4. **Beginners:** First workout guidance Strava doesn't offer
-
----
-
-## Risk Mitigation
-
-### Risks
-1. **User acquisition cost** - Mitigate: viral loops, social sharing
-2. **Retention** - Mitigate: community features in Phase 1
-3. **Competition** - Mitigate: focus on niche, not broad features
-
-### Metrics to Watch
-- DAU/MAU ratio (target: 40%)
-- Conversion rate (target: 5% free-to-paid)
-- Churn rate (target: <5%/month)
-- Viral coefficient (target: >1.0)
-
----
-
-## Next Steps
-
-1. **CTO (FRE-73):** Complete feature scope but reprioritize to focus on Phase 1
-2. **Atlas:** Build activity tracking + feed + profiles (Phase 1)
-3. **CEO:** Validate pricing with user research
-4. **Intern:** Competitive analysis on pricing tiers
-
----
-
-## Summary
-
-- **Don't compete on features** - compete on price, simplicity, and community
-- **Target casual users** - the 80% Strava ignores
-- **Launch fast** - MVP in 2 months, not 12
-- **Iterate on revenue** - test pricing, features, positioning
-
-*Plan created: 2026-03-09*