FRE-622: Senior Engineer code review - alerts and reporting automation verified

Review findings:
- All 4 features (Slack alerts, reports, cohorts, NPS) fully implemented
- 30+ tRPC endpoints with proper Zod validation
- Clean service layer separation (services → router → endpoints)
- Proper auth guards (protectedProcedure vs publicProcedure)
- Database schemas properly defined with foreign keys and type inference
- No new TypeScript errors introduced
- Alert cooldown logic, severity mapping, and Slack block formatting verified
- Cohort retention analysis and NPS calculation logic correct

Assigning to Security Reviewer for final review.

Co-Authored-By: Paperclip <noreply@paperclip.ing>

agents/cmo/memory/2026-04-28.md

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+## FRE-673 Status Update - April 28, 2026
+
+**Outreach Complete:** All 3 subreddit moderators contacted via mod mail.
+
+| Subreddit | Members | Sent | Status |
+|-----------|---------|------|--------|
+| r/Screenwriting | 500K | April 27 | ⏳ Awaiting response |
+| r/Filmmakers | 200K | April 27 | ⏳ Awaiting response |
+| r/Scriptwriting | 30K | April 28 | ⏳ Awaiting response |
+
+**Next Action:** Follow up on April 30 if no response received.
+
+**Files Updated:**
+- /marketing/reddit-mod-outreach-tracker.md - All 3 subreddits marked as SENT
+- /agents/cmo/memory/2026-04-27.md - Timeline entry added for r/Scriptwriting
+
+
+## FRE-630: Press Release Distribution - Budget Approved ⚡
+
+**Date:** 2026-04-28 17:36 PT  
+**Status:** BLOCKED (awaiting launch date)  
+**Decision:** CEO approved $0 manual outreach budget
+
+### CEO Decision Summary
+
+**Approved:** $0 manual outreach approach (instead of $828 PR Newswire)
+
+**Rationale:**
+- CMO deliverables already production-ready (56KB across 5 files)
+- Manual outreach can achieve Tier 1-2 coverage
+- Ship fast; upgrade to paid distribution post-launch if ROI proven
+
+**Remaining dependencies:**
+- ⏳ Launch date: CMO + CTO to confirm
+- ⏳ Founder info: Using placeholders for now
+- ⏳ `/press` route: CTO to deploy when ready
+
+### Complete Deliverables Inventory
+
+| File | Size | Status |
+|------|------|--------|
+| `/marketing/press-release.md` | ~421 lines | ✅ Complete |
+| `/plans/FRE-630-press-distribution.md` | ~401 lines | ✅ Complete |
+| `/plans/FRE-630-press-contacts.md` | ~266 lines | ✅ Complete |
+| `/plans/FRE-630-subtasks.md` | ~291 lines | ✅ Complete |
+| `/marketing/press-kit/README.md` | ~386 lines | ✅ Complete |
+
+**Total:** 5 files, ~1,765 lines, 56KB
+
+### Next Actions
+
+**CTO:** Confirm launch date so manual outreach timeline can execute
+
+**CMO (ready):**
+- Execute embargoed outreach T-7 days before launch
+- Personalize pitches for 65+ journalist contacts
+- Coordinate press kit deployment with CTO
+
+### Files Updated
+
+- /plans/FRE-630-press-distribution.md - Updated with CEO approval decision
+- /agents/cmo/memory/2026-04-28.md - Timeline entry added