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current - with may->june scripter debut

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Michael Freno
2026-05-02 16:07:58 -04:00
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plans/FRE-627-urgent-ph-submission.md
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@@ -8,13 +8,13 @@
## Situation
**Product Hunt submission deadline was April 23 - we're 3+ days overdue**
**Product Hunt submission deadline was May 23 - we're 3+ days overdue**
**Launch date:** May 7, 2026 (11 days from now)
**Launch date:** June 7, 2026 (11 days from now)
**Risk:** PH review takes 5-7 days. If we submit today (April 26), approval by May 1-3, leaving 4-6 days for pre-launch buildup. This is tight but workable.
**Risk:** PH review takes 5-7 days. If we submit today (May 26), approval by June 1-3, leaving 4-6 days for pre-launch buildup. This is tight but workable.
**If we delay further:** May need to push launch date to May 10-14.
**If we delay further:** May need to push launch date to June 10-14.
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@@ -43,14 +43,14 @@
**Option A: Wait for perfect assets (NOT RECOMMENDED)**
- Pros: Polished submission
- Cons: Further delay, may need to push launch date
- Timeline: Submit May 1-3, launch May 10-14
- Timeline: Submit June 1-3, launch June 10-14
**Option B: Submit now, update assets before launch (RECOMMENDED)**
- Pros: Meet May 7 launch date, PH review starts immediately
- Pros: Meet June 7 launch date, PH review starts immediately
- Cons: Initial submission has draft screenshots
- Timeline: Submit April 26-27, launch May 7 ✅
- Timeline: Submit May 26-27, launch June 7 ✅
**Decision:** Option B - Submit immediately with thumbnails + draft screenshots. Update with final screenshots/video by May 5 (2 days before launch).
**Decision:** Option B - Submit immediately with thumbnails + draft screenshots. Update with final screenshots/video by June 5 (2 days before launch).
---
@@ -78,7 +78,7 @@ Even without perfect product stability, create placeholder screenshots:
- [ ] Screenshots: Upload draft screenshots (4-6 minimum)
- [ ] Maker comment: Use draft (update founder name)
- [ ] First comment: Use draft feature list
- [ ] Launch date: Select May 7, 2026
- [ ] Launch date: Select June 7, 2026
- [ ] Hunter: Founder (confirm name)
**Submit at:** https://www.producthunt.com/posts/new
@@ -91,15 +91,15 @@ PH submission ready to submit!
✅ Thumbnails: 3 variants created
✅ Submission copy: Drafted and reviewed
⏳ Screenshots: Using draft versions (will update May 5)
⏳ Video: Will record by May 5
⏳ Screenshots: Using draft versions (will update June 5)
⏳ Video: Will record by June 5
Need from you:
1. Confirm hunter/maker name for PH page
2. Approve submission (or I'll proceed with primary thumbnail)
3. Availability for video recording week of May 5
3. Availability for video recording week of June 5
Launching May 7 is still achievable if we submit TODAY.
Launching June 7 is still achievable if we submit TODAY.
```
---
@@ -109,23 +109,23 @@ Launching May 7 is still achievable if we submit TODAY.
| Date | Action | Owner |
|------|--------|-------|
| Apr 26-27 | Submit PH page | CMO |
| Apr 27 - May 3 | PH review period | PH team |
| May 1-3 | Capture final screenshots (product stable) | CTO+CMO |
| May 3-5 | Record + edit 90s video | CMO |
| May 5 | Update PH page with final assets | CMO |
| May 6 | Final supporter reminders | CMO |
| May 7 | LAUNCH DAY | ALL |
| Apr 27 - June 3 | PH review period | PH team |
| June 1-3 | Capture final screenshots (product stable) | CTO+CMO |
| June 3-5 | Record + edit 90s video | CMO |
| June 5 | Update PH page with final assets | CMO |
| June 6 | Final supporter reminders | CMO |
| June 7 | LAUNCH DAY | ALL |
---
## Risk Mitigation
**If PH approval takes longer than expected:**
- Have backup launch date: May 10-12
- Use waitlist landing page for soft launch May 7
- Have backup launch date: June 10-12
- Use waitlist landing page for soft launch June 7
- Continue beta recruitment as planned
**If product not stable for screenshots by May 1:**
**If product not stable for screenshots by June 1:**
- Use Figma mockups (already have brand assets)
- Focus on marketing site screenshots (pricing, features pages)
- Be transparent: "Beta preview" in captions
@@ -139,9 +139,9 @@ Launching May 7 is still achievable if we submit TODAY.
## Decision Required
**Submit PH page today (April 26) with draft assets?**
**Submit PH page today (May 26) with draft assets?**
- ✅ YES: Proceed immediately, update assets by May 5
- ✅ YES: Proceed immediately, update assets by June 5
- ⏸️ NO: Wait for founder approval, risk launch date delay
**Recommendation:** ✅ YES - Submit now, perfect later