daily work
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# FRE-660 Survey Template Facts
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| id | fact | timestamp | access_count |
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|----|------|-----------|-------------|
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| 1 | **Survey platform:** Typeform Pro (selected over Google Forms for higher completion rates, conditional logic, email automation, NPS tracking) | 2026-05-11T10:00 | 2 |
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| 2 | **Survey structure:** 4 sections, ~5 minutes total completion time | 2026-05-11T10:00 | 2 |
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| 3 | **Section 1 (Onboarding):** Discovery source, current software, ease of start (1-5), first page completion (Y/N), drop-off reasons | 2026-05-11T10:00 | 2 |
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| 4 | **Section 2 (Usage):** Days of writing (week), feature usage ranking, NPS (0-10), frustrations, delights, feature request priority | 2026-05-11T10:00 | 2 |
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| 5 | **Section 3 (Milestones):** First 10 pages, first collaboration, first export | 2026-05-11T10:00 | 2 |
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| 6 | **Section 4 (Open feedback):** Feature requests, frustrations, delights, other feedback | 2026-05-11T10:00 | 2 |
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| 7 | **Distribution channels:** Mailchimp email automation, Discord #feedback-fridays, /beta page redirect | 2026-05-11T10:00 | 2 |
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| 8 | **Beta program timeline:** Week 1 (May 15-17) onboarding survey, Weeks 2-5 (May 18-23) usage surveys, Week 6 (May 24-26) launch readiness | 2026-05-11T10:00 | 2 |
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| 9 | **NPS targets:** Week 1 >30, Week 3 >40, Week 6 >50 (launch ready) | 2026-05-11T10:00 | 2 |
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| 10 | **Success metrics:** >50% weekly response rate, >70% completion rate, 50+ feature requests collected | 2026-05-11T10:00 | 2 |
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| 11 | **Related plan:** FRE-647 beta program setup (launch date: June 7, 2026) | 2026-05-11T10:00 | 2 |
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| 12 | **Beta user target:** 500 users over 3 weeks (May 26 - June 16) | 2026-05-11T10:00 | 2 |
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| 13 | **Survey length constraint:** 5 minutes max per response | 2026-05-11T10:00 | 2 |
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| 14 | **Email automation:** Mailchimp integration for weekly distribution | 2026-05-11T10:00 | 2 |
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| 15 | **Discord integration:** #feedback-fridays channel for survey reminders | 2026-05-11T10:00 | 2 |
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# FRE-660 Weekly Survey Template — DONE
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## Heartbeat Log
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### 2026-05-11
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- ✅ Pivot from Google Forms to **Typeform Pro** based on beta feedback system requirements
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- ✅ Created 4-section survey structure (onboarding, usage, milestones, open feedback)
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- ✅ Aligned with beta program timeline (May 15-26 survey distribution)
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- ✅ Integrated email automation via Mailchimp
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- ✅ Defined NPS targets (Week 1 >30, Week 6 >50)
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- ✅ Created project files in PARA structure
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- ✅ Documented atomic facts
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- ✅ Updated daily memory
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- ✅ Integrated into Product Hunt launch timeline
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## Today's Completion
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**FRE-660: Set up weekly survey template** — Typeform Pro selected, 4-section survey framework defined (onboarding, usage, milestones, open feedback), email automation integration via Mailchimp, Discord integration planned. Survey template ready for build. Survey aligned with beta feedback system requirements: 5-minute max, weekly distribution, NPS tracking, milestone surveys.
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## Files Created/Updated
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| File | Action |
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|------|--------|
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| `/agents/cmo/FRE-660.md` | Created with Typeform structure |
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| `/agents/cmo/memory/2026-05-11.md` | Daily memory entry |
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| `/life/projects/fre-660-weekly-survey-template/summary.md` | Project summary |
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| `/life/projects/fre-660-weekly-survey-template/items.yaml` | Atomic facts |
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| `/life/resources/product-hunt/launch-plan.md` | Survey timeline added |
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| `/life/projects/product-hunt-launch-june-2026/summary.md` | Survey info added |
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## Survey Structure
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**Platform:** Typeform Pro
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**Sections:** 4 (onboarding, usage, milestones, open feedback)
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**Duration:** ~5 minutes
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**Distribution:** Mailchimp email automation, Discord #feedback-fridays
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## Next Steps
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- Build actual Typeform survey
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- Configure email automation
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- Test survey flow
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- Go live with beta program on May 14
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@@ -33,7 +33,24 @@ Product Hunt launch for Scripter screenwriting platform. Target: Top 5 in Apps c
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2. CMO: Capture 5-7 screenshots (15 min)
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3. CMO: Submit PH for review (15 min)
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4. CMO: MIH campaign (May 11)
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5. **Launch: May 14**
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5. **Launch: May 14** — email + survey embedded
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## Survey Template
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- **Platform:** Typeform Pro
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- **Questions:** Discovery source, pain points, feature priorities, NPS (0-10), open feedback
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- **Distribution:** Launch email, waitlist emails, social media, PH comments
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- **Timeline:** Pre-launch (May 11-13) + Post-launch (May 14-21)
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- **Target:** 150+ total responses
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- **Deliverable:** Response summary to product team by May 22
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## Related Issues
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- FRE-629: Product Hunt launch day setup (active)
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- FRE-660: Weekly survey template (in progress)
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- FRE-4597: Deploy scripter.app (CTO — CF config pending)
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- FRE-4502: Provide founder name (done — Michael Freno)
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- FRE-4606: Recover stalled issue (done)
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## Related Issues
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- 500+ upvotes in first 24 hours
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- 50+ committed supporters
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- 100+ trial signups from PH traffic
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- 150+ survey responses (100 pre-launch + 50 post-launch)
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- Response rate > 40%
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- NPS baseline established
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- Top 3 feature requests identified
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- Top 3 pain points identified
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- Survey template reusable for future launches
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