Add waitlist schema for marketing (FRE-635)
- Created waitlist_signups and waitlist_events tables - Supports email, name, source tracking, and status management - Enables VIP supporter list for Product Hunt launch - Migration 0002_chemical_shocker.sql generated - Fixed brand color in product-hunt-assets-brief.md (#518ac8)
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plans/launch-week-index.md
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# Launch Week Plans - Quick Reference
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## All Plans
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| Document | Purpose |
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|----------|---------|
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| `/plans/FRE-631-social-media-blitz.md` | Campaign strategy & channel breakdown |
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| `/plans/twitter-thread-scripter-launch.md` | 9-tweet thread draft |
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| `/plans/video-scripts-scripter-launch.md` | 60s + 10-min video scripts |
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| `/plans/reddit-post-scripter-launch.md` | Reddit AMA post |
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| `/plans/discord-launch-event.md` | Discord live Q&A |
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| `/plans/FRE-631-asset-checklist.md` | Production checklist |
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## Launch Day Schedule (Month 10, Week 1)
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| Time PT | Channel | Activity |
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|---------|---------|----------|
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| 09:00 | Twitter | Thread + video go live |
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| 10:00 | Reddit | AMA post + engagement |
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| 13:00 | Discord | Live Q&A event |
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| 14:00 | YouTube | Videos published |
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| All day | All | Monitor + respond |
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## Success Metrics
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- Twitter: 50K impressions, 2K clicks
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- Reddit: 500 upvotes, 100 comments
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- Discord: 50 live attendees
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- YouTube: 5K views week 1
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- Total: 500+ referral signups
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## Links
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- Parent issue: FRE-628 (Launch week execution)
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- Goal: 2c5a8678-b505-4e9c-8ec4-c41faa9626ff
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- Campaign plan: FRE-581
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