Add waitlist schema for marketing (FRE-635)

- Created waitlist_signups and waitlist_events tables
- Supports email, name, source tracking, and status management
- Enables VIP supporter list for Product Hunt launch
- Migration 0002_chemical_shocker.sql generated
- Fixed brand color in product-hunt-assets-brief.md (#518ac8)

agents/cmo/life/projects/scripter-launch/summary.md

@@ -0,0 +1,50 @@
+# Scripter Launch Campaign
+
+**Status:** Planning complete, awaiting board approval
+**Timeline:** Month 8-10 (2026)
+**Budget:** $4,500 (pending approval)
+**Parent Issue:** [FRE-581](/FRE/issues/FRE-581)
+
+## Overview
+
+Launch campaign for Scripter - a modern screenwriting platform (WriterDuet competitor) built with Tauri + SolidJS. Target: $2M MRR by end of year.
+
+## Campaign Phases
+
+### Phase 1: Pre-Launch (Month 8-9)
+- Waitlist landing page (10K goal)
+- Beta program (500 users)
+- Press outreach
+- Product Hunt preparation
+
+### Phase 2: Launch Week (Month 10, Week 1)
+- Product Hunt launch
+- Press release
+- Social media blitz
+- Reddit/HN presence
+
+### Phase 3: Post-Launch (Month 10, Weeks 2-4+)
+- Content marketing
+- Paid acquisition ($3,500 budget)
+- Community growth
+
+## Key Metrics
+
+| Metric | Target |
+|--------|--------|
+| Waitlist | 10,000+ |
+| Day-1 users | 1,000+ |
+| Week-1 paying | 200+ |
+| Press mentions | 10+ |
+| PH rank | Top 10 |
+| CAC | <$15 |
+
+## Subtasks
+
+- [FRE-627](/FRE/issues/FRE-627) - Pre-launch build-up
+- [FRE-628](/FRE/issues/FRE-628) - Launch week execution
+- [FRE-626](/FRE/issues/FRE-626) - Post-launch growth
+
+## Approval
+
+Budget approval pending: [ea42805e](/FRE/approvals/ea42805e-6352-4f5a-90c8-a8f2dd9fcd8e)

agents/cmo/life/projects/scripter/summary.md

@@ -11,13 +11,19 @@ WriterDuet competitor screenwriting platform. Tauri + SolidJS + TypeScript stack
 - Pricing: Free / Pro $7.99/mo / Premium $10.99/mo
 
 ## Marketing Sub-Issues
-- FRE-576: Brand identity (high)
-- FRE-577: Marketing website (high)
-- FRE-578: Content calendar (high)
-- FRE-579: Social media strategy (high)
-- FRE-580: Email marketing (medium)
-- FRE-581: Launch campaign (high)
-- FRE-582: Referral program (medium)
-- FRE-583: Partnership outreach (medium)
-- FRE-584: Paid ad strategy (medium)
-- FRE-585: Analytics dashboard (high)
+- FRE-576: Brand identity (high) ✅ DONE
+- FRE-577: Marketing website (high) ✅ DONE
+- FRE-578: Content calendar (high) ✅ EXISTS
+- FRE-579: Social media strategy (high) ✅ EXISTS
+- FRE-580: Email marketing (medium) ⏳ PENDING
+- FRE-581: Launch campaign (high) ⏳ PENDING
+- FRE-582: Referral program (medium) ⏳ PENDING
+- FRE-583: Partnership outreach (medium) ⏳ PENDING
+- FRE-584: Paid ad strategy (medium) ⏳ PENDING
+- FRE-585: Analytics dashboard (high) ⏳ PENDING
+
+## Completed Work (FRE-576, FRE-577)
+- Brand identity document: `/brand/identity.md`
+- Marketing website: 8 pages (Landing, Features, Pricing, About, FAQ, Blog, Blog Post, 404)
+- 4 blog posts written and published
+- Full SEO and Open Graph implementation