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freno-dev/marketing
Paperclip Agent 1d9287a199 analytics: fix the two FRE-369 findings in the funnel instrumentation
The security review of 39d874a (FRE-369) found the address fix recorded
the wrong thing twice. Both are fixed here; the branch is the same one
under review, this commit does not rewrite it.

Q1 — the first x-forwarded-for hop is attacker-chosen text. In
client → Cloudflare → same-host proxy → app, both proxies *append*, so
the header arrives as `<client spoof…>, <true client>, <CF edge>` and
`split(",")[0]` took the sender's own invention — the loopback-peer gate
was sound, the hop selection defeated it. Preference is now
`cf-connecting-ip` (Cloudflare overwrites it, so a client value never
survives the edge), then x-forwarded-for counted from the right with one
trusted hop discounted, then the direct peer. Every candidate must parse
as an address. h3's `getRequestIP(…, { xForwardedFor: true })` has the
same leftmost flaw and is documented as not a fix.

Q4 — the table held full client addresses indefinitely. Every analytics
entry now passes through `truncateIpAddress` in `enrichAnalyticsEntry`
(IPv4 /24, IPv6 /56, unparseable dropped), so no writer can persist a
full address by accident. Retention got the schedule it never had:
`/api/analytics/retention` on a daily Vercel cron, Bearer-authenticated
and fail-closed, with the window parameterised (the old
`cleanupOldAnalytics` spliced the number into the SQL). Default 365 days
rather than the review's 90 so enabling the cron is not itself a
destructive event — the tighter window is an operational decision, named
on the task.

Also from the review: the module doc now forbids feeding this helper into
any security decision; `isLoopbackAddress` parses instead of
string-matching (`::ffff:127.9.9.9`, `0:0:0:0:0:0:0:1`); and `host` is
normalised (lowercased, port stripped) so `nook.freno.me:443` cannot
silently miss the `host = ?` scope. The weekly loopback caveat matches
the truncated shapes writers produce now, and says plainly that "unique
visitors" counts prefixes.
2026-10-29 18:05:44 +00:00
..

Marketing tree

One voice, one place. Every later artifact draws on positioning.md — do not invent framing per-asset.

positioning.md        # source of truth: wedge, voice, banned phrasings, approved claims
calendar.json         # scheduled pushes: date, channel, status
briefs/<channel>.md   # per-channel rules, format, limits, what "good" looks like
drafts/<id>/          # agent output: copy.md, assets/, rationale.md
pending/ approved/ posted/   # human gate by directory move
metrics/weekly.md     # funnel snapshot, generated
listening.md          # buying-intent threads + drafted replies

Hard rule

approved/ is the only thing a human ever publishes from. Nothing posts itself.

Workflow: agent drafts into drafts/<id>/ → moves to pending/ when complete → a human reviews and moves it to approved/ → the human publishes from approved/ under their own account → the artifact (or a pointer) lands in posted/.

Nothing in drafts/ or pending/ is ever publishable, by anyone, by any means.

The weekly read

bun --env-file=.env scripts/weekly-metrics.ts (or bun run metrics:weekly) rewrites metrics/weekly.md from the live databases: the staged funnel, the campaign breakdown (getAnalyticsSummary.topCampaigns' grouping), and the one stage that moved. It needs TURSO_DB_URL, TURSO_DB_TOKEN, NOOK_DB_URL and NOOK_DB_TOKEN — no other production secret. The file is generated; never hand-edit it. The numbers are engineering's; the interpretation is the CMO's.