# Scripter Press Kit

**Status:** In progress
**Timeline:** Month 9, Weeks 3-8
**Owner:** CMO

## Deliverables

### Core Assets
- [ ] One-pager (problem, solution, traction, team)
- [ ] High-res screenshots (5-10 images)
- [ ] 60s product demo video
- [ ] Founder bio (150 words)
- [ ] Founder headshot
- [ ] Company boilerplate (100 words)
- [ ] Fact sheet (pricing, features, launch)

## Messaging

**Headline:** "The Screenwriting Tool That Keeps Up With Your Ideas"

**Differentiators:**
1. AI-assisted writing
2. Real-time collaboration + video chat
3. Native-speed desktop (Tauri vs Electron)
4. Free tier: unlimited projects
5. Modern UX (SolidJS)

**Pricing:**
- Free: Unlimited projects
- Pro: $7.99/mo
- Premium: $10.99/mo (with AI)

## Press Release Angle

"We built a faster, smarter alternative to WriterDuet — here's what 2M screenwriters told us was broken"

## Target Outlets

**Tier 1:** TechCrunch, Verge, Wired, IndieWire, Variety
**Tier 2:** Product Hunt, Betalist, HN Show HN, Marketing Brew
**Tier 3:** Scriptmag, Script Lab, Reddit AMAs, YouTube