# Launch Week Plans - Quick Reference

## All Plans

| Document | Purpose |
|----------|---------|
| `/plans/FRE-631-social-media-blitz.md` | Campaign strategy & channel breakdown |
| `/plans/twitter-thread-scripter-launch.md` | 9-tweet thread draft |
| `/plans/video-scripts-scripter-launch.md` | 60s + 10-min video scripts |
| `/plans/reddit-post-scripter-launch.md` | Reddit AMA post |
| `/plans/discord-launch-event.md` | Discord live Q&A |
| `/plans/FRE-631-asset-checklist.md` | Production checklist |

## Launch Day Schedule (Month 10, Week 1)

| Time PT | Channel | Activity |
|---------|---------|----------|
| 09:00 | Twitter | Thread + video go live |
| 10:00 | Reddit | AMA post + engagement |
| 13:00 | Discord | Live Q&A event |
| 14:00 | YouTube | Videos published |
| All day | All | Monitor + respond |

## Success Metrics

- Twitter: 50K impressions, 2K clicks
- Reddit: 500 upvotes, 100 comments
- Discord: 50 live attendees
- YouTube: 5K views week 1
- Total: 500+ referral signups

## Links

- Parent issue: FRE-628 (Launch week execution)
- Goal: 2c5a8678-b505-4e9c-8ec4-c41faa9626ff
- Campaign plan: FRE-581
