# Tier 1 Press Pitches - Personalized Intros

**Owner:** CMO  
**Status:** Draft ready for review  
**Date:** April 27, 2026  
**Target:** 15 major tech/film publication contacts

---

## TechCrunch

### Sarah Perez (Consumer apps, social media)
**Email:** sarah.perez@techcrunch.com  
**Twitter:** @sarahintampa

**Subject:** Modern screenwriting platform challenges Final Draft's decades-old monopoly

**Pitch:**
```
Hi Sarah,

I saw your coverage of [recent consumer app launch/creator tool story] and thought 
Scripter might interest you.

Screenwriters have been stuck with the same tools for 30+ years. Final Draft costs 
$250, feels clunky, and has no real-time collaboration. We built Scripter for how 
writers actually work in 2026.

What's different:
- Real-time collaboration (like Google Docs for screenplays)
- 33% faster formatting (auto-formats as you type)
- Free to start (vs $250 upfront)
- Already 8,742+ writers on waitlist

We're launching on Product Hunt this week. Would love to show you a demo.

Are you open to a 15-min chat this week?

Best,
[Founder Name]
Founder, Scripter
```

---

### Kyle Wiggers (AI, creative tools)
**Email:** kyle.wiggers@techcrunch.com  
**Twitter:** @kyle_l_wiggers

**Subject:** AI-powered screenwriting platform sees 8K+ signups in beta

**Pitch:**
```
Hi Kyle,

Your coverage of AI in creative work really resonated with us. We've been building 
Scripter with AI features that actually help writers (not replace them).

While you were reporting on [recent AI story], we've been seeing writers use 
Scripter's AI to:
- Break through writer's block with smart suggestions
- Get instant character/scene analytics
- Auto-format while they write (saves 33% time)

The response: 8,742+ writers joined our waitlist in 3 weeks.

We're challenging Final Draft's 30-year dominance with modern tech. Launching 
on Product Hunt this Thursday.

Interested in a demo?

Best,
[Founder Name]
```

---

## The Verge

### David Pierce (Consumer tech, apps)
**Email:** david.pierce@theverge.com  
**Twitter:** @davidpierce

**Subject:** The first modern screenwriting app in 30 years

**Pitch:**
```
Hi David,

Loved your piece on [recent app story]. We're launching what might be the first 
meaningful innovation in screenwriting software since Final Draft dominated the 
category 30 years ago.

Scripter is built for 2026:
- Real-time collaboration (writers' rooms can work together live)
- Auto-formatting as you type (33% faster)
- Free to start (democratizes access)
- Web + Mac + Windows (finally)

8,742+ writers are already on the waitlist. We're launching on Product Hunt 
this week.

The story: How a $250 monopoly got challenged by a free, modern alternative.

Worth a look?

Best,
[Founder Name]
```

---

## Wired

### Lauren Goode (Consumer tech, culture)
**Email:** lauren.goode@wired.com  
**Twitter:** @LaurenGoode

**Subject:** Screenwriting's Final Draft monopoly is finally being challenged

**Pitch:**
```
Hi Lauren,

Your coverage of tech + culture intersection is exactly why I'm reaching out.

For 30 years, screenwriters have paid $250 for Final Draft because there was 
no alternative. That's changing.

Scripter launched a beta 3 weeks ago. 8,742+ writers signed up. Here's why:
- It's free (vs $250)
- It has real-time collaboration (Final Draft doesn't)
- It's 33% faster (auto-formats as you type)
- It's built for how people actually work in 2026

We're launching on Product Hunt this Thursday. The story isn't just about 
software—it's about democratizing access to creative tools.

Would you be interested in covering this?

Best,
[Founder Name]
Founder, Scripter
```

---

### Will Knight (AI, machine learning)
**Email:** will.knight@wired.com  
**Twitter:** @willknight

**Subject:** How AI is actually helping screenwriters (not replacing them)

**Pitch:**
```
Hi Will,

Your AI coverage always focuses on augmentation over replacement—that's exactly 
how we've built Scripter.

While everyone debates whether AI will kill creativity, we've seen 8,742+ writers 
embrace AI features that:
- Suggest scene improvements (not write scenes)
- Track character arcs automatically
- Format scripts in real-time (saves hours)

Result: Writers are 33% faster, not replaced.

We're challenging Final Draft's 30-year dominance with thoughtful AI. Launching 
on Product Hunt this week.

Interested in the "AI as co-pilot" story?

Best,
[Founder Name]
```

---

## Ars Technica

### Andrew Cunningham (Consumer tech)
**Email:** andrew.cunningham@arstechnica.com  
**Twitter:** @andybiersack

**Subject:** Technical deep dive: Building a modern screenwriting platform with Tauri + SolidJS

**Pitch:**
```
Hi Andrew,

Ars readers appreciate technical depth, so here's one for you.

We built Scripter (a modern screenwriting platform) using:
- Tauri (Rust-based, 50MB RAM vs Electron's 500MB)
- SolidJS (fine-grained reactivity, no virtual DOM)
- Turso DB (edge-based, CRDT sync for collaboration)
- TypeScript end-to-end

Result: 33% faster than legacy tools, real-time collaboration, cross-platform.

8,742+ writers on waitlist. Challenging Final Draft's 30-year monopoly.

Technical deep dive available. Launching on Product Hunt this week.

Interested?

Best,
[Founder Name]
```

---

## Film Industry Trade Pitches

### Variety - Brent Lang (Film business)
**Email:** brent.lang@variety.com

**Subject:** Screenwriting software monopoly challenged as 8K+ writers demand modern tools

**Pitch:**
```
Hi Brent,

Your film business coverage is why I'm reaching out.

For 30 years, Final Draft has dominated screenwriting software at $250/license. 
That monopoly is being challenged.

Scripter launched beta 3 weeks ago: 8,742+ writers signed up. Why now?
- Writers want modern tools (real-time collaboration, cloud sync)
- $250 price point excludes emerging writers
- Industry is shifting to remote collaboration (pandemic accelerated)

We're launching on Product Hunt this week. Story: How a legacy monopoly gets 
disrupted when user expectations change.

Interested in covering this trend?

Best,
[Founder Name]
```

---

### The Hollywood Reporter - Carolyn Giardina (Technology Editor)
**Email:** carolyn.giardina@thr.com

**Subject:** Production technology: Screenwriting goes real-time collaborative

**Pitch:**
```
Hi Carolyn,

Your production tech coverage is excellent. Here's a story on how screenwriting 
technology is finally catching up to 2026.

Final Draft has dominated for 30 years with no real-time collaboration. Scripter 
launched beta with:
- Google Docs-style collaboration (multiple writers, live editing)
- Auto-formatting (33% faster)
- Free tier (democratizes access)

8,742+ writers joined in 3 weeks. We're launching on Product Hunt this Thursday.

This is the first meaningful innovation in screenwriting tech in decades.

Worth covering?

Best,
[Founder Name]
```

---

## Follow-Up Template (3 days later)

```
Hi [Name],

Following up on my note about Scripter. We're launching on Product Hunt this 
Thursday and I'd love to show you a quick demo.

The story: 30-year screenwriting software monopoly gets challenged by modern, 
free alternative. 8,742+ writers already on waitlist.

15 minutes this week? Happy to work around your schedule.

Best,
[Founder Name]
```

---

## Response Templates

### If Interested:
```
Great! Here are some times that work:
- [Day] [Time] PT
- [Day] [Time] PT
- [Day] [Time] PT

Or grab time on my calendar: [Calendly link]

I'll show you a 10-min demo + we can chat about the story angle.

Best,
[Founder Name]
```

### If Not Interested:
```
Totally understand. If you ever want to cover screenwriting tech or creative 
tools, I'd love to be a resource.

Best,
[Founder Name]
```

---

## Tracking

| Contact | Publication | Sent | Response | Status |
|---------|-------------|------|----------|--------|
| Sarah Perez | TechCrunch | ⏳ Pending | - | To send |
| Kyle Wiggers | TechCrunch | ⏳ Pending | - | To send |
| David Pierce | The Verge | ⏳ Pending | - | To send |
| Lauren Goode | Wired | ⏳ Pending | - | To send |
| Will Knight | Wired | ⏳ Pending | - | To send |
| Andrew Cunningham | Ars Technica | ⏳ Pending | - | To send |
| Brent Lang | Variety | ⏳ Pending | - | To send |
| Carolyn Giardina | THR | ⏳ Pending | - | To send |

**Target:** Send to all 8 by EOD April 27  
**Follow-up:** April 30 (3 days later)

---

**Status:** DRAFT READY - Insert founder name, send to contacts  
**Owner:** CMO  
**Next:** Review + send by 12:00 PM today
